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Gordie Boucher Lincoln of West Allis

West Allis, WI

4.7
2,051 Reviews
We ride with you every mile, before, during and after the sale. It is more than our motto at Boucher, it's our mission. Our professional Sales Consultants, Sales Managers, and Business Managers have three primary responsibilities to you, our guest: To listen and find the best vehicle for you, ensure that it fits your budget, and do it in a timely and professional manner. Our ultra-competitive, market-based pricing philosophy and 25 strong lending institutions help get you the best terms. After the sale, we are there to assist you with any vehicle feature or functionality questions. Our award-winning factory certified technicians, knowledgeable service advisors, and efficient collision repair teams are trained to protect your investment every mile, for the life of your vehicle. It's been the Boucher Way for over 39 years!
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3161 S 108th St

West Allis, WI

53227

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Showing 2,051 reviews

September 24, 2026

Poor Disappointed, what happened to the person I trusted, someone who was honest, friendly, not patronizing. What happened to Dawn? More

by RRCLADYDI
Recommend Dealer
No
September 24, 2026

Great experience. Friendly people, quality work done in a timely fashion. Recommend Dealer and I will be back. More

by Huggr2
Recommend Dealer
Yes
Employees Worked With
????? to “?Okay?”?
Sep 24, 2026 -

Gordie Boucher Lincoln of West Allis responded

Hearing that our team provided friendly service and delivered prompt, high-quality work on your Lincoln Corsair means a lot to us. Thank you for recommending our service department, and we look forward to serving you again. Joe England General Sales Manager 414-327-6000

September 23, 2026

Aj is professional and cared about my complaint and situation. He was persistent and helpful. He coordinated everything to get my vehicle fixed on multiple visits and communicated with me the entire ti More

by AMBERMEDINA1025
Recommend Dealer
Yes
Employees Worked With
AJ
Sep 23, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your note about our clear communication and coordination throughout your service visits highlights what we aim for in every interaction. Hearing that you found our support outstanding and professional means a lot to our service team. We’re glad we could go the extra mile to get your Lincoln Nautilus back on the road and earn your trust. Joe England General Sales Manager 414-327-6000

September 23, 2026

All recall and brake service items completed. The loaner was greatly appreciated. Will recommend Boucher Lincoln to anyone I know in the market for a new car. More

by Wkerley
Recommend Dealer
Yes
Employees Worked With
AJ
Sep 23, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your mention of our loaner vehicle highlights our goal of keeping you on the road during service. We’re glad we could complete the recall and brake work on your Lincoln Nautilus. Hearing that you’ll recommend us to anyone you know means a lot to our service department. Joe England General Sales Manager 414-327-6000

September 23, 2026

Overall good- I got a text that my car was ready but had to call later since my text questions were not answered on how late I can pick up and where to go - something to think about for customers new to the More

by Wendy.butz
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Sep 23, 2026 -

Gordie Boucher Lincoln of West Allis responded

Thank you for taking the time to write this review and let us know how we are doing. Our customers are our top priority and your feedback is greatly appreciated! All of us at Gordie Boucher Lincoln of West Allis are glad to have you as a customer. Joe England General Sales Manager 414-327-6000

September 22, 2026

Needed an issue with the battery fixed and it was done fairly quickly without an appointment. Good experience. More

by jcook2070
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Sep 22, 2026 -

Gordie Boucher Lincoln of West Allis responded

Your note about how quickly we resolved the battery issue on your Lincoln Nautilus without an appointment highlights our service department’s focus on efficiency. Hearing that you had a good experience means a lot to our team. Joe England General Sales Manager 414-327-6000

September 21, 2026

Great service Love the waiting room if dealership easy to get work done Happy that I was able to my battery changed More

by JWALKOWIAK1
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Sep 21, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re glad the service visit went smoothly and that our waiting area helped make your time more comfortable. Our team is pleased we could complete your Lincoln Nautilus battery change efficiently. Joe England General Sales Manager 414-327-6000

September 20, 2026

Thanks ? ? Done Nicest bathroom e er B G V G H G B F More

by Greg.zarling
Recommend Dealer
Yes
Employees Worked With
Roberto Hernandez
4.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Roberto Hernandez
Sep 21, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re pleased our restroom facilities enhanced your service visit. Thank you for your five-star rating and for trusting us with your Kia Sorento. Joe England General Sales Manager 414-327-6000

September 20, 2026

Good customer service. Kept in touch. Answered questions quickly. Nick was proactive and made sure I was in the loop on the progress of my repair. More

by manningphotography
Recommend Dealer
Yes
Employees Worked With
Collision - Nick
Sep 20, 2026 -

Gordie Boucher Lincoln of West Allis responded

We’re glad our communication and responsiveness kept you informed every step of the repair. Knowing you found our updates timely and clear means a lot to our service department. Thank you for your five-star review and for allowing us to service your Volkswagen Atlas. Joe England General Sales Manager 414-327-6000

September 18, 2026

They were kind, helpful, patient and very accommodating. They have helped with questions afterwards and walking me through the process of purchase, operating, and setting up my vehicle. More

by Joshua.sneesby
Recommend Dealer
Yes
Employees Worked With
Kifah Barakat
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Kifah Barakat
Sep 19, 2026 -

Gordie Boucher Lincoln of West Allis responded

Patient, helpful support is at the heart of how our team operates. Our team enjoyed guiding you through the purchase, setup, and answering your follow-up questions about your new Lincoln Navigator. Joe England General Sales Manager 414-327-6000