Crown Subaru

This was the easiest car buying experience I’ve ever had. Kenneth Melton and the entire team at Crown are incredible, and I will be back for all of my vehicle needs Kenneth Melton and the entire team at Crown are incredible, and I will be back for all of my vehicle needs More

Working with Kenny Milton was a pleasant experience. Kenny is very knowledgeable and answered all my questions and took the time with me. Kenny is very knowledgeable and answered all my questions and took the time with me. More

My experience with Crown Subaru was so easy and convenient. Hannah is amazing and was so helpful! convenient. Hannah is amazing and was so helpful! More

Had a pleasant car buying experience. Team was super helpful and got me in and out very quickly. Team was super helpful and got me in and out very quickly. More

I really like this dealership. Second car we've made a transaction with. I like their non-pushy approach, and the value and service side as well. Second car we've made a transaction with. I like their non-pushy approach, and the value and service side as well. More

I came in for service on my older subaru. Kenneth was very helpful with my needs to get me into the 25 Forrester i had my eye on. Very helpful and very quick transfer of vehicles. Kenneth was very helpful with my needs to get me into the 25 Forrester i had my eye on. Very helpful and very quick transfer of vehicles. More

This is my 3rd vehicle from Subaru and I’ve been happy each time!!! Was just in a terrible accident and wasn’t badly injured! Safe and sporty and the staff is top notch!!! each time!!! Was just in a terrible accident and wasn’t badly injured! Safe and sporty and the staff is top notch!!! More

Very professional, very helpful. She took us through the whole process quickly and with ease. She took us through the whole process quickly and with ease. More

Clean, efficient, and kind! Everyone made me feel welcome, Shana and Caitlyn (I may be spelling that wrong) got me into the car of my dreams for a fair price! Everyone made me feel welcome, Shana and Caitlyn (I may be spelling that wrong) got me into the car of my dreams for a fair price! More

If you are shopping for a Subaru anywhere near Chattanooga, go see Castle Ford at Crown Subaru. After 17 years inside the automotive industry myself, I can say with full conviction that Castle des Chattanooga, go see Castle Ford at Crown Subaru. After 17 years inside the automotive industry myself, I can say with full conviction that Castle deserves 6 out of 5 stars. This is what customer service should look like in every industry. From the very first visit, when we were only exploring Subaru with no intention of buying, Castle treated us with the same care and attention as if we were already signing paperwork. No pressure, no upsell tactics, no losing interest when he realized we weren’t ready to commit. He asked what mattered to me and actually listened. What he showed me sealed it. The safety features on the Outback are genuinely impressive, and I have a high bar for what well-engineered safety looks like. But what really stood out was Subaru’s commitment to pet families. I have 5 dogs, and Castle invited me to bring my biggest one in to test the fit. My senior dog Zoey gave the 2026 Outback her own dog-tested, dog-approved verdict, which mattered to me more than any spec sheet. He walked me through every trim level rather than steering me toward the most expensive, and the final offer was one I couldn’t say no to. Beyond the vehicle itself, Crown Subaru actually lives the Love Promise. What I saw was not marketing. Castle treated my dog as part of the decision. The experience didn’t stop at the sale. I left for Europe for two weeks shortly after, and when I came back the follow-up was already in motion. Castle has checked in, a customer service rep called to ask about my experience, and another check-in is already scheduled. The vehicle drives beautifully, and the attention Subaru pays to outdoor and pet lifestyles is real. This is a brand I can identify with. This is the start of what I expect will be a long relationship with the brand. I will be back. To put this experience in context: I visited six dealerships in the area before walking into Crown Subaru. The worst was the Ford dealership in Cleveland TN, where the salesperson ignored me as a female buyer and only engaged once my partner told him the car was for me. I walked out. Other visits weren’t much better. One salesperson spit on the ground in front of our car as he walked back inside. A Toyota dealer couldn’t be bothered to answer my questions. The Honda rep didn’t know her own brand’s safety ratings or how to look them up. It was painful to watch. The contrast with Castle and Crown Subaru could not be sharper. Go see them. More