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Boucher Volkswagen Marketplace of Franklin

Franklin, WI

4.7
1,242 Reviews
The Boucher Automotive Group began back in 1977, but it can trace its roots back to 1956 when Gordon F. Boucher first began his automotive career at a local Milwaukee dealership. Twenty-one years later he set out on his own to create the best dealership he knew how to. Turns out, he knew how to make some pretty great dealerships. in 2005 Frank Boucher Chrysler Dodge Jeep RAM of Janesville opened it's doors and is just one of 18 franchises that operate in Southeastern Wisconsin. Boucher has been rated in the top 10% for customer satisfaction among dealerships in the United States. Through all that, the Boucher Automotive Group has not forgotten where it came from, and we never pass up an opportunity to work with local charity groups and organizations to improve the communities where we live, and we often give back to the Janesville, Madison, Delavan, Lake Geneva, and Northern Illinois communities we serve each and every day. There is a new Chrysler, Dodge, Jeep, or RAM out on our lot for you. We have nearly 400 new Chrysler, Dodge, Jeep Ram vehicles that represent all of the most popular including Wrangler, Cherokee, Grand Cherokee, Ram, Compass, Pacifica, Durango, and the all-new Gladiator. No matter what type of vehicle you are looking for, we can assure you that there is a CDJR that will fulfill your needs and leave you impressed. Let our friendly staff take you on a tour of everything that Boucher has to offer. At Frank Boucher Chrysler Dodge Jeep RAM of Janesville there are no gimmicks or high-pressure sales. Instead, we streamline every detail of the car-shopping process so you can find the vehicle you want fast. In fact, it’s our no-nonsense approach that makes customers for life. When you need a pre-owned vehicle, you want to make sure that you are getting something that is representative of the high level of quality that you deserve. We are only interested in providing you with the absolute best in used vehicles, and we take the time to inspect each one so that we can make sure that it is ready to give you the reliability and the safety that you want in a vehicle. Our selection is bound to have the perfect used vehicle for you that will not only fulfill your needs, but also fit right into your budget. At Frank Boucher Chrysler Dodge Jeep RAM of Janesville, we want you to forget about the negative experiences that you may have had with used cars at other dealerships in the past, and just remember that we have your best interests in mind.
Contact Dealership

6420 S 108th St

Franklin, WI

53132

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Top Reviewed Employees

Joe Kryszewski at Boucher Volkswagen Marketplace of Franklin

Joe Kryszewski

Sales Consultant
5.0
This rating includes all reviews, with more weight given to recent reviews.
Pat Easterlin at Boucher Volkswagen Marketplace of Franklin

Pat Easterlin

General Manager
5.0
This rating includes all reviews, with more weight given to recent reviews.
Mike DeVries at Boucher Volkswagen Marketplace of Franklin

Mike DeVries

Sales Manager
5.0
This rating includes all reviews, with more weight given to recent reviews.
Phil Bergman at Boucher Volkswagen Marketplace of Franklin

Phil Bergman

Finance Manager
4.9
This rating includes all reviews, with more weight given to recent reviews.

Latest Reviews

July 26, 2025

Over the past 10ish years, I have purchased 8 vehicles from Boucher dealerships. Most have been at the Janesville location. This particular time was at the Franklin location and it has been by far the wor More
by Ragethjj23

Employees Worked With

Jake Knight
2.0
This rating includes all reviews, with more weight given to recent reviews.
Carson Barnes
4.0
This rating includes all reviews, with more weight given to recent reviews.

July 25, 2025

Thank you! This is my second vehicle purchased from Boucher and both have been an enjoyable experience. Phil and Kal were very professional and very personable More
by kittencatfollow

Employees Worked With

Khallad Hassan
5.0
This rating includes all reviews, with more weight given to recent reviews.
Phil Bergman
5.0
This rating includes all reviews, with more weight given to recent reviews.

July 18, 2025

Let's be honest—the car-buying process is rarely enjoyable. Between the paperwork, waiting, and endless back-and-forth, it often feels like a test of patience. That said, Carson was the one bright s More
by Badkins

Employees Worked With

Phil Bergman
5.0
This rating includes all reviews, with more weight given to recent reviews.
Carson Barnes
5.0
This rating includes all reviews, with more weight given to recent reviews.

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Photos & Amenities

  • Express Service
  • Drive-In Service
  • Customer Lounge Area
  • After Hours Drop-Off
  • Instant Financing
  • Rental Car Service Onsite
  • Shuttle Service
  • Television
  • Vending Machines
  • Free WiFi
  • Free Coffee
  • Home Delivery
  • No Contact Transactions
  • Pet Friendly
  • Free Drinks
  • Virtual Appointments
  • Vehicle Sanitization
  • Children's Play Room
  • Cable TV
  • Home Test Drives
  • Automated Car Wash
  • Authorized Parts Store
  • Authorized Accessories Store