BMW of Reading

Unbelievable support after the purchase! I purchased my car, and received great service in purchasing and designing my vehicle. However, what has amazed me is their willingness to assist me I purchased my car, and received great service in purchasing and designing my vehicle. However, what has amazed me is their willingness to assist me with learning my car and getting things straight with its concierge service well after the purchase. I expect good service when buying a car, I don't think I have ever received such service after the sale. Particularly, Michelle has been wonderful. Makes me want to be loyal to the dealership with all of my purchases in the future. Thank you Michelle! More

A Place to call Home :) If you've ever wanted to walk into a dealership and feel right at home, this is the place. From my Salesperson - Michele to the Sales Manager If you've ever wanted to walk into a dealership and feel right at home, this is the place. From my Salesperson - Michele to the Sales Manager - Phil, Finance Manager, Service Advisor - Steve and John my PDI Mechanic I've never felt a group of people so dedicated to making my purchase experience go so smoothly and pain free. I shopped my deal across three states by telephone and wound up buying in Reading. The Dealership is small and inventory not as extensive as larger dealers BUT they make up for it in so many other ways. They are of course able to Dealer trade or order specifically what you want, so no worries there. If you want to save yourself days of aggravation, proceed directly to Reading and be sure to tell Michele and Phil I said "Hi". I'm confident you'll enjoy your purchase as much as I have. More

Easy, friendly, responsive I haven't bought a car in a decade so everything is new to me. Chad Wallace was responsive to all my concerns. He wasn't pushy and never pressured m I haven't bought a car in a decade so everything is new to me. Chad Wallace was responsive to all my concerns. He wasn't pushy and never pressured me but was knowledgeable. We focused on getting the deal done. I drove 50 minutes out of the way to get my car from the dealership but it was well worth it. More

The BEST BMW dealership around!! By far the BEST experience purchasing a vehicle!!! It was worth taking the 50 minute drive to Reading!! My sales rep. (Chad Wallace) met each and ever By far the BEST experience purchasing a vehicle!!! It was worth taking the 50 minute drive to Reading!! My sales rep. (Chad Wallace) met each and everyone of my needs and was very prompt in getting back to me when I had questions or even a request. The rest of the staff was very attentive and pleasant to deal with! I would have driven 2 hours to purchase a vehicle from them!! BMW of Reading now has a customer for life!! More

Great experience! I knew what I wanted in a car, it wasn't in their inventory, they found it for me and delivered it quickly. They worked around a crazy schedule I had I knew what I wanted in a car, it wasn't in their inventory, they found it for me and delivered it quickly. They worked around a crazy schedule I had and made me feel like a VIP at the dealership. Recommend Masano BMW and especially Chad Wallace. Thank you! More

USED CAR BUYERS BEWARE Having just purchased a used Toyota Rav4 from this dealership last week, I highly recommend that you have your own mechanic review any used vehicle be Having just purchased a used Toyota Rav4 from this dealership last week, I highly recommend that you have your own mechanic review any used vehicle before purchasing. My son bought his first vehicle from this dealership (based on my recommendation to buy from a reputable dealership, rather than a third party), and after just 28 miles (the drive home) we noticed the car smoked significantly when started after sitting in the driveway for 5 days. Immediately upon noticing this, we contacted the dealership and were informed that the vehicle passed their service review / inspection, and although confirming that it smoked on cold starts (we returned the vehicle immediately so they could check it out), they indicated it was a used vehicle and therefore they had no responsibility for any repairs based on their limited warranty. Specifically, they said we should have noticed it when we test drove it. Interesting enough, the vehicle was sitting out front both times we test drove it, so it wasn't a cold start. You can decide if this was by design or not. I have my own opinion. In any case, they told us to bring it in for a diagnostic, and after leaving it for the week, and confirming it was smoking, they wouldn't agree to evaluate the problem further. When asked about their diagnostic, they said they did a "visual inspection". I already knew it was smoking...I have eyes too! Watch this site (and others) for an update, including more detail on the entire experience, along with a link to the "visual inspection", and BEWARE!!! More

Above and Beyond I have entered a 5 in all categories that were under the control of the sales representative I worked with: Benjamin Parmelee. This man went above and I have entered a 5 in all categories that were under the control of the sales representative I worked with: Benjamin Parmelee. This man went above and beyond to ensure I went home in the car I wanted. His perseverance and innovation in the face of my many blunders (waiting until a Saturday to set up insurance, not bringing the right check, etc.) was uncanny. Time and time again Ben went to bat for me, entering his manager's office as my advocate and convincing him not to let the car go. At the end of the day, when my ride home became unavailable, Ben drove me 2 hours and 30 minutes back to Annapolis Maryland. This man is a dedicated professional who consistently demonstrated a willingness to put customer care before personal gain. You would be severely misguided if you picked up the phone to call BMW of Reading and you did not ask for Ben. More

great experience I came from out of state and found the car buying experience easy and straight forward at BMW of Reading. good price, great service from sales and fi I came from out of state and found the car buying experience easy and straight forward at BMW of Reading. good price, great service from sales and financing. thanks! I will definitely recommend... More

First Time Buying Experience - Perfect I recently purchased my first BMW at BMW of Reading from Rob Koch. I wanted one of the new M235i's, so I sat down with Rob and he helped me order exa I recently purchased my first BMW at BMW of Reading from Rob Koch. I wanted one of the new M235i's, so I sat down with Rob and he helped me order exactly everything I wanted on the car. Even though it was a brand new car that wasn't available at any dealers yet, Rob was able to describe everything I was looking at and make sure everything was perfect before placing the order. Throughout the process of the vehicle being built to leaving Germany, to arriving in the US, Rob offered me many status updates via email to let me know what stage the car had entered. When the car finally arrived, Rob sent me photos of both the truck unloading the car and the car itself sitting on the lot. This was a great touch to me; I doubt all BMW Client Advisers take the time to put in that extra gesture. The car arrived in the morning, and despite the dealer being EXTREMELY busy, Rob managed to get the vehicle ready for delivery that same afternoon! Rob was just as excited about the car as I was when I arrived to pick it up and he spent an hour going over every single control, detail and aspect of the car. On top of everything else, Rob did manage to get me a great discount on the vehicle. Despite being a brand new vehicle that is in high demand, he still worked out a great price for me. My parents have been going to him for years for their BMWs and I hope to continue the tradition. More

2014 X5 This is the third time that I have leased a BMW from BMW of Reading and the experience has been great. I have worked with Rob Koch each time and he This is the third time that I have leased a BMW from BMW of Reading and the experience has been great. I have worked with Rob Koch each time and he has shown great knowledge and caring. He is a true professional and the best salesman since I started driving in 1968. As a small town dealer BMW of Reading is a the place to go for your needs. More