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BMW of Birmingham

Irondale, AL

3.8
403 Reviews
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1000 Tom Williams Way

Irondale, AL

35210

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Showing 403 reviews

March 11, 2014

Over charge for everything. Damaged my car in three places the made me pay to fix it. Every time I go to Tom Williams BMW, they break something new on my car. The work quality is terrible and the servi More

by ecm86
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Chris Teal
Mar 14, 2014 -

BMW of Birmingham responded

Thank you for bringing this to our attention. What you described is not consistent with the quality of service that we pride ourselves on as a dealership. We would like to talk to you directly regarding your experience at our dealership. Please contact contact James Corlew at 205-443-8601 or James.Corlew@tomwilliamsbmw.com. We hope your experience does not keep you away from our dealership and we would love the opportunity to earn back your trust.

March 10, 2014

When you are forced to have (warranty) service at a particular location, customer service suffers. There's no incentive for customer satisfaction and it shows. I have been consistently inconvenienced a More

by e902009
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Al, S. Scott, others
Mar 14, 2014 -

BMW of Birmingham responded

Thank you for taking the time to bring this to our attention. What you described is not consistent with the quality of customer service that we pride ourselves on as a dealership. We would like to talk to you directly regarding your experience at our dealership. Please contact contact James Corlew at 205-443-8601 or James.Corlew@tomwilliamsbmw.com. We hope your experience does not keep you away from our dealership and we would love the opportunity to earn back your trust.

February 28, 2014

I highly recommend my Purchase Advisor to anyone interested in buying a new or used vehicle. She was very professional, direct and very knowledgeable. Thx More

by mijohnson985
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Kaitlin B. Moseley, Brooke Moseley
January 19, 2014

I contacted Pam with Tom Williams BMW on 1/16. During our conversation, I told her that I was relocating to NYC and had received offers from my hometown dealer for both vehicles, however would be willing to More

by jtthompson1
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Robert Fowler, Pam, John Scanlon
October 28, 2013

Let me preface by saying we are not affluent people. We are both educators; however, we do own three BMWs. This is probably our fourth experience with Tom Williams BMW in Birmingham. None of our experien More

by dagill
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
John and Taylor
Oct 31, 2013 -

BMW of Birmingham responded

Dear Dagill: Thank you for your loyal patronage and for writing your review of our sales department. It certainly sounds like you had a very frustrating experience with us. We would very much like to hear about your visit in further detail in order to improve on our customer service. If you have a free moment, would you please give our Service Manager, Troy Conyer, a call directly at (205) 443-8607? Your feedback is very important to us. Again, thank you for your continued patronage and we look forward to hearing from you soon.

October 21, 2013

They need older mature mechanics . The kids they use are barely over 16 ! They repair your vehicle really fast ! Also they make Mistakes! This is by far the sorriest dealership I've ever dealt with ! I've o More

by VDA
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Service advisor Allen, Allen Henderson
Oct 22, 2013 -

BMW of Birmingham responded

Dear VDA, Thank you for taking the time to leave a review of our dealership. Our service department is staffed with some of the most technologically savvy individuals who have several years of service experience. Did you have a negative experience at our dealership? If so, please contact Jeff Crane, our assistance service manager at 205-745-4721 so that we can further assist you. Thank you once again and we look forward to hopefully reaching a mutually agreeable solution.

August 17, 2013

I never would have thought that buying a car would be so I never would have thought that buying a car would be so easy and so much fun, especially when I live in Maine...I picked up the car in SC...and the More

by dirigo9871
Customer Service
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Nisye Burton
February 05, 2013

Offer to sale for more than advertise price Manager Offer to sale for more than advertise price Manager never answer email Sales person claims manager will not honor price offer because client that t More

by Raco4u
Customer Service
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Oleg Ghilian/John Precise
April 19, 2012

I purchased a GMC Sierra 2500HD from Tom Williams sight unseen. I spent a lot of time researching and found that Tom Williams had the best price on the truck that I was in the market to purchase. I spoke w More

by BikinCO
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
James Corlew, John McLarty and Lily Young
April 12, 2012

Just completed a trade in preparing for retirement of a new 128i and an X3 for. New X5 diesel. Couldn't brag enough on Frank Baumann and the service we received from him. The deal was handled professiona More

by Grantthree
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Frank Baumann