
BMW of Birmingham
Irondale, AL
Hours
Sales/Showroom
Monday 9:00 AM - 7:30 PM
Tuesday 9:00 AM - 7:30 PM
Wednesday 9:00 AM - 7:30 PM
Thursday 9:00 AM - 7:30 PM
Friday 9:00 AM - 7:30 PM
Saturday 9:00 AM - 6:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 8:00 AM - 4:00 PM
Sunday Closed
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First time BMW owner and trip to Tom Williams servce I bought a used BMW and took to it Tom Williams BMW service to get a few questions asked and just to talk to a service adviser about the vehicle in ge I bought a used BMW and took to it Tom Williams BMW service to get a few questions asked and just to talk to a service adviser about the vehicle in general. I could not have been more impressed with Allen and Troy. They were very knowledgeable, courteous, and willing to do whatever it took to assure I got my questions answered and was satisfied. They did not kill me with kindness and instead were professional and friendly. I felt like I was talking to someone I could trust. I had a small issue, no fault of theirs at all, and expected to get into a discussion about the issue and fight for my side of the story. I got nothing of that all. I brought the issue to their attention and they simply said "no problem, we will take care of it", period, end of story, no hassle, no "fighting" to convince them of my side and that they should take care of it. If all dealers and other businesses that have to deal with the public face to face had employees like Allen and Troy and treated their customers the way they treated me then the world would certainly be a better place. I am relatively hard to impress and these two immediately surpassed my expectations. Give them a raise or a day off - they earn and deserve it More
4 cars purchased from Tom Williams I bought 3 BMWs and 1 Mini from Tom Williams and rate my experiences as excellent. Although I have a BMW dealer in my town, I feel more comfortable wi I bought 3 BMWs and 1 Mini from Tom Williams and rate my experiences as excellent. Although I have a BMW dealer in my town, I feel more comfortable with Tom Williams BMW and especially Zac. Zac sold me 3 BMWs; he is professional, friendly, and tries his best to make the deal work. He and other staff are never pushy. I always get a fair appraisal for my trade ins and good pricing for the new vehicles. I also bought a Mini from Tom Williams. Valerie was my SA and she was awesome. The fact that I bought 4 cars from Tom Williams with the same SA says it all. The service department personnel are great and I trust them. I definitely recommend Tom Williams BMW and Mini; and Zac and Valerie as the SAs. More
Second car with Tom Williams and another great experience I just completed my second car transaction with Larry Carpenter of Tom Williams. Larry is knowledgable about BMWs but is low key and doesn't pressure I just completed my second car transaction with Larry Carpenter of Tom Williams. Larry is knowledgable about BMWs but is low key and doesn't pressure a sale. Larry was the biggest part of my return business to Tom Williams. He's a class act. I like the way the dealer handled negotiations and delivery was a red carpet experience. The finance team was outstanding. Having had a previous car with Tom Williams I have also had only positive experiences with the service department. This has NOT been the case elsewhere with other brands. I will definitely work with this dealer in the future and would recommend them without hesitation. More
Great experience Service was great!!! Zac explained everything thorough because I had a lot of questions but he was very patient with me.. Will most definitely be send Service was great!!! Zac explained everything thorough because I had a lot of questions but he was very patient with me.. Will most definitely be sending more customers and coming back myself. Thanks Mr Zac!!! More
Excellent customer service I have used this dealership on 3 occasions I have bought 2 cars and my son bought one. Zac goes out of his way to be helpful and to make the" deal " w I have used this dealership on 3 occasions I have bought 2 cars and my son bought one. Zac goes out of his way to be helpful and to make the" deal " work. Service very helpful. Love the BMW product More
Brought my BMW X5 to Tom Williams for servicing. Was met by service advisor Al. He made a quick review of my vehicle. Told me it was all covered under warranty and that Casey would be handling the repair wo by service advisor Al. He made a quick review of my vehicle. Told me it was all covered under warranty and that Casey would be handling the repair work on it. Al arranged for a loaner vehicle. A few hours later he called me and told me the vehicle was finished. When I came out to pick up my X5 , it had been washed and vacuumed, and there was no charge for the work performed. More
great service, really took care of me, nice car, thorough sales team, trustworthy, dependable, fast.. would definitely recommend to anyone looking for a bimmer.. I'll be back sales team, trustworthy, dependable, fast.. would definitely recommend to anyone looking for a bimmer.. I'll be back More
After talking to a couple of BMW dealership, I decided to purchase the car from Tom Williams because the excellent service provided by my sales adviser Brooke. She was very attentive, professional and know purchase the car from Tom Williams because the excellent service provided by my sales adviser Brooke. She was very attentive, professional and knowlegeble, made this purchase a very pleasant. I will definitely purcahse another car from Brooke. Also Alonna in the Finance Department did a great job getting all documentation completed in such short period of time. More
Great experience. Shane was very patient and helpful. I don't even live in Birmingham but got such a great deal and great service that I bought the car here and had it shipped to me in Florida. Would high don't even live in Birmingham but got such a great deal and great service that I bought the car here and had it shipped to me in Florida. Would highly recommend! More
My experience with Chris Cole was excellent. He was very Professional and made me feel very secure when purchasing my car. I also was impressed with how fast the whole process went. I intend to go in the mo Professional and made me feel very secure when purchasing my car. I also was impressed with how fast the whole process went. I intend to go in the morning to view another Certified Pre owned BMW and Chris will be assisting me again. I would highly recommend him to my friends and family when purchasing a vehicle. I have already mentioned Tom Williams to my Co Workers and Chris Cole. Sincerely, Johnna Tarver More