Eric Diaz
Eric Diaz at Acura of Berlin

Eric Diaz

General Manager

Acura of Berlin

224 Berlin Turnpike
Berlin, CT 06037

4.8
29 Reviews

Hi, I'm Eric Diaz, a proud U.S. Army Veteran and a 21-year veteran of the auto industry. My journey started as a Technician and Auto Body Tech, but in 2008, I found my true calling in Automotive Sales, and I haven't looked back since. Outside of work, I spent 13 years DJing across the tri-state area and even taught Salsa dancing for a while. These days, I’m all about fitness and being a dedicated family man, supporting my kids in gymnastics, wrestling, and competitive race-kart racing. Whether you’re a car enthusiast dreaming of an NSX or a family in search of a stylish MDX, I’m here to help. Feel free to reach out—I’m excited to assist you! -Eric

4.8

29 Reviews

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Dealership Experience

4 yrs, 7 mos

Industry Experience

22 yrs, 11 mos

Languages Spoken

Spanish Spanish

29 Reviews of Eric Diaz

March 11, 2025

Dealership Rating
Employee Rating

I have been dealing with Acura of Berlin since 2010 and have not been disappointed. I would recommend them if you are looking to purchase a vehicle or if you need your vehicle serviced. More

by HGalli
Sales Price Transparency
Trade-in Experience
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Recommend Dealer
Yes
Mar 11, 2025

Acura of Berlin responded

Thank you for choosing Acura of Berlin. Your feedback and rating mean a lot to us. We're glad we were able to help, and we hope to see you again! Eric Diaz General Manager 860-829-3787

March 01, 2025

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Employee Rating

Raj is professional with his interactions with customers. Did not feel stressed or pressured into any deal. Would recommend to anyone looking for an Acura. More

by redventnornj
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Mar 03, 2025

Acura of Berlin responded

Thank you for taking the time to share your feedback with us. We work hard to make sure our guests have an exceptional experience. We will share your comments with Raj and our team, and we look forward to working with you again. Eric Diaz General Manager 860-829-3787

February 19, 2025

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The purchase of my new Integra went very smoothly, everyone was helpful and explained everything to me throughly. Definitely would come back and purchase another car. More

by HEISS.GAGE16
Sales Price Transparency
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Purchase Time
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Recommend Dealer
Yes
Feb 19, 2025

Acura of Berlin responded

Thank you, Gage! It has been a pleasure serving you. Quality customer service is always our number one priority, and we're happy to hear that we met your expectations. Thank you again for choosing Acura of Berlin. We look forward to having you as one of our valued customers for many more years to come! Eric Diaz General Manager 860-829-3787

January 31, 2025

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There was little waiting for my service appt. ,and my service was completed in a timely manner. Overall a pleasant experience. More

by Keithbacon1
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Feb 02, 2025

Acura of Berlin responded

Thank you, Keith! We appreciate your business and look forward to helping you with any questions or future vehicle needs. Thank you for choosing Acura of Berlin. Eric Diaz General Manager 860-829-3787

January 31, 2025

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They handled my car very well and informed me on more information about my car I did not know More

by JACKCLANCY
Service Price Transparency
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Service Time
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Recommend Dealer
Yes

Other Employees Tagged: Jonathan Roath

Feb 02, 2025

Acura of Berlin responded

Thank you for taking the time to share your experience. If you would like to further discuss your visit, Jack, feel free to contact us at your convenience. Eric Diaz General Manager 860-829-3787

December 18, 2024

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Had no issues all went well and smooth great service cold waters l Thanks guys More

by N-bello
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Recommend Dealer
Yes

Other Employees Tagged: Jim Pompei

Dec 20, 2024

Acura of Berlin responded

Thank you so much for your kind words, and for taking the time to leave us this wonderful feedback! Eric Diaz General Manager 860-829-3787

December 03, 2024

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Eric is focused on solutions and an expert in his field! Highly recommended. David Medeiros More

by Customer
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Dec 03, 2024

Acura of Berlin responded

Thank you, David! We appreciate your business and look forward to helping you with any questions or future vehicle needs. Thank you for choosing Acura of Berlin. Eric Diaz General Manager 860-829-3787

November 11, 2024

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Employee Rating

Brandon, Jim & Claudia were extremely helpful with my car buying process. I will recommend anyone in the market for a vehicle , to go to Acura of Berlin. Excellent customer service. More

by pompeisarina
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Nov 12, 2024

Acura of Berlin responded

Here at Acura of Berlin, customer satisfaction is our #1 priority. We always do our best to make sure our customers leave happy! We are glad to hear you enjoyed your experience, and it was a pleasure having you at the dealership. We appreciate your review! Eric Diaz General Manager 860-829-3787

October 07, 2024

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I have nothing but great things to say about both Claudia and the Acura of Berlin dealership! Claudia was fantastic! More

by Phoebe Feliciano
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Oct 07, 2024

Acura of Berlin responded

Thanks for sharing about your experience with Acura of Berlin. We appreciate your business and hope to see you again soon! Eric Diaz General Manager 860-829-3787

September 23, 2024

Dealership Rating
Employee Rating

Claudia is amazing. Great customer service she went above and beyond to make sure I was comfortable with my decisions. No pressure. Eric is one of the best G.M.you’ll me More

by LEXDIAMOND27
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Sep 23, 2024

Acura of Berlin responded

It's great to hear that we were able to get you exactly what you needed. Our goal is to make sure everyone who walks through the door leaves happy. Thank you for choosing Acura of Berlin! Eric Diaz General Manager 860-829-3787

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