After contacting the Northtown Toyota dealership (see - Hogan
After contacting the Northtown Toyota dealership (see attachment) on 4/25/2023, then the Toyota Brand Engagement Center on 4/27/2023 & again on 4/29/23 did I get a response from the General Manager, Matt Georger. And the response was what I expected, i.e., NOT Customer Loyalty positive.
Customer loyalty is a measure of a customer's likeliness to do repeat business with a company or brand. It is the result of customer satisfaction, positive customer experiences, and the overall value of the goods or services a customer receives from a business
Matt was quick to point out that because the car wasn’t worth it to him than $9,000.00 is all he would have given us. It didn’t matter about my father’s 40 year customer loyalty to the dealership and the Toyota brand, only that Matt needed to make a $3,000.00 profit.
I asked Matt to do a bit more research on the matter and get back to me. After another week & email did he finally contact me back and again I heard the same song, i.e., money is more important than customer loyalty.
Finally, I was hoping that Toyota North America unlike Matt Georger, is not all about the money and understands the great value of customer loyalty.
Please feel free to contact me with comments & questions
Thank you
Robert J. Benfanti
804-892-4476
robert,benfanti@verizon.net
Attachment
Reference # 230427000180
On Tuesday, April 25, 2023 I sent the below comment to the Northtown Toyota dealership @ 1135 Millersport Hwy, Amherst, NY 14226, via the Quick Contact page on their website and have yet to get a response.
On Wednesday, April 19, I brought in my 97-year-old fathers 2012 Toyota Corolla with 29, 000 miles to sell. Including this vehicle, for the past 40 years my father & sister have been purchasing and servicing all their vehicles from your Northtown Toyota, so I’m thinking where else to better sell it. BOY was I wrong, your sales department only verbally offered me $9,000 for it. SO, I went over to CarMax and they offered in writing $11.400.00.
SO, I must ask where was the loyalty to a 40-year customer? Why was it better for a customer whom has spent thousands of dollars at your dealership over the last 4 decades to go down the street and get 25% more for their vehicle from a dealership that they just met?
I would like a response from the Northtown Toyota General Manager
Please see if you can help.
Thank you
Robert J. Benfanti
Robert.benfanti@verizon.net
804-892-4476
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