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Subaru of Columbia

Columbia, MO

Overview
Employees
Reviews
Vehicles
4.8
1,389 Reviews
Welcome to Subaru of Columbia, MO! When searching for a locally owned car dealership that prioritizes the customer above all else, there's only one choice to turn to: Subaru of Columbia. We're proud to offer trustworthy Subaru sales in Columbia, Jefferson City and beyond. Plus, we're home to fully equipped Subaru service and parts departments that work hard to keep your vehicle running like new. Visit us today to find out how we ensure our customers have a great experience every time they visit our nearby Subaru dealership!
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1200 Interstate 70 Dr SW

Columbia, MO

65203

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Showing 1,389 reviews

July 13, 2026

Absolutely superb! Subaru here in Columbia has provided our family with expert service (and sales) for over a decade. All staff and management are genuinely friendly More

by CARL.ORAZIO
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Richard Nixon
5.0
This rating includes all reviews, with more weight given to recent reviews.
J.R. Cochran
5.0
This rating includes all reviews, with more weight given to recent reviews.
River Hopkins
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Nan as always is the best!
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Jul 13, 2026 -

Subaru of Columbia responded

We’re delighted to have supported your family with expert Subaru service and sales for over a decade. It’s great to know your 8 AM Forester appointment was handled efficiently and the photos of the work helped put your mind at ease. Thank you for recognizing our team’s friendly, knowledgeable approach.

July 09, 2026

Fourth car in a row I have bought from this dealership Salesman William was excellent. Fourth car in a row I have bought from this dealership More

by cjcanine
Recommend Dealer
Yes
Employees Worked With
Keith Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Keith Miller
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Jul 10, 2026 -

Subaru of Columbia responded

We’re delighted you returned for your fourth Subaru purchase and congratulations on your new Forester. It’s wonderful to hear our sales team provided such an outstanding experience. Thank you for your continued loyalty.

July 08, 2026

Very helpful. Explained features of different cars. Willing to look through the inventory to find the right vehicle More

by cjcanine
Trade-in Experience
Recommend Dealer
Yes
Employees Worked With
Keith Miller
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : William Nichols
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Jul 08, 2026 -

Subaru of Columbia responded

It’s great to hear that Keith took the time to explain features and searched through the inventory until you found the right Subaru Forester. We hope you’re enjoying every drive in your new Forester. Please reach out if there’s anything more we can do for you.

July 08, 2026

The dealership was very busy but still made time for us. They worked with us on financing. Professional, courteous, and easy to work with. More

by Rachael P.
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Nicholas Nixon
5.0
This rating includes all reviews, with more weight given to recent reviews.
J.R. Cochran
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Jul 08, 2026 -

Subaru of Columbia responded

Thank you for letting us know our team made time for you on a busy day and simplified your financing. We’re happy you found our process helpful and respectful. Enjoy driving your used Jeep Wrangler Unlimited!

July 06, 2026

Even after just filling out one of these reviews last week on a different vehicle of mine, I’m happy to fill out another one. River continues to go above and beyond to take care of me and my family. Than More

by kollin.king1
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
River Hopkins
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Jul 07, 2026 -

Subaru of Columbia responded

It’s great to hear from you again! We’re glad River could assist you and your family with your Nissan Frontier. We appreciate your continued trust and look forward to helping you in the future.

July 06, 2026

Very friendly finance guy, Mikey. Too too much time. Kyle was great. JD still learning. Overall, too much time for the entire day, considering we didn't even need a test drive. Detail More

by lisad
Recommend Dealer
Yes
Employees Worked With
JD, Kyle
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Jul 08, 2026 -

Subaru of Columbia responded

Thank you for choosing Subaru of Columbia. Your feedback and rating mean a lot to us. We will share all of your comments with the team. We truly appreciate your business.

July 06, 2026

Second subaru I've purchased from there. Overall very easy process. Sales, service, and finance departments are all easy to work with. More

by CHRISTYMFASCHING
Recommend Dealer
Yes
Employees Worked With
Nicholas Nixon
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Nicholas Nixon
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Jul 06, 2026 -

Subaru of Columbia responded

Thank you for returning to purchase your second Subaru. We’re thrilled the sales, service, and finance departments worked together for a seamless experience. We appreciate your continued trust.

July 06, 2026

Pete went out of his way to get me the car I wanted! I bought a new Subaru from him six years ago and this time I got the same fantastic service!! More

by CSPANDA
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Peter Rice
5.0
This rating includes all reviews, with more weight given to recent reviews.
J.R. Cochran
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Jul 06, 2026 -

Subaru of Columbia responded

It’s wonderful to have you back for a new Subaru Crosstrek after six years. Peter is thrilled to have delivered the same level of care again. We look forward to working with you in the future.

July 05, 2026

Wonderful We have always had a wonderful with you guys. The people are always friendly and helpful! More

by DAVECORDES
Recommend Dealer
Yes
Employees Worked With
Not sure because my Daughter came in
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Jul 05, 2026 -

Subaru of Columbia responded

It’s wonderful to know you always receive friendly and helpful service. Thank you for trusting your Subaru with us. We look forward to seeing you again.

July 05, 2026

Great customer service, easy drop off and pick up, service was completed without any issues. More

by cartercomplex
Recommend Dealer
Yes
Employees Worked With
River Hopkins
5.0
This rating includes all reviews, with more weight given to recent reviews.
Report | Print
Jul 05, 2026 -

Subaru of Columbia responded

We’re thrilled River and our service team provided a smooth drop off and pick up experience for your Subaru Outback. It’s great to know the work was completed without any issues. Thank you for trusting us, and we look forward to your next visit.

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