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Serra Toyota
Birmingham, AL
2,872 Reviews
At Serra Toyota, Inc in Birmingham, AL, also serving Hoover, Trussville, Pinson, Chalkville and Tuscaloosa, we understand where you buy your new Toyota is just as important as the purchase itself. One visit to our facility at 1300 Centerpoint Parkway in Birmingham and you’ll understand why hundreds of people choose Serra Toyota each month for their new or pre-owned Toyota purchase. Located just minutes from downtown Birmingham, we are convenient to the metro area and open 6 days a week, including our service department to serve you.
20 Years of Experience at Birmingham's Serra Toyota
When you visit Serra Toyota , you’ll experience the friendly and knowledgeable staff you’d expect from a family owned and operated dealership with over 20 years of selling Toyota’s and the selection and resources you demand from a large Toyota dealership.
The sales showroom is equipped with 4 large flat screen TVs to keep you in touch with the news of the day or your favorite show. Relax and enjoy your favorite SEC team’s game while our award-winning sales professionals prepare your new Toyota for delivery.
Our Service lounge is equipped with 2 large flat screen TVs for your favorite show, news channel, or game. You can relax and enjoy the game on Saturdays knowing your Toyota is being serviced by our factory trained Toyota Technicians. We also offer each guest, complimentary breakfast and lunch, free Manicure Mondays, shuttle service, and our “Stay Put Service” which is a complimentary pick up and drop off service . Rental vehicles are available
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 8:00 AM - 7:30 PM
Tuesday 8:00 AM - 7:30 PM
Wednesday 8:00 AM - 7:30 PM
Thursday 8:00 AM - 7:30 PM
Friday 8:00 AM - 7:30 PM
Saturday 8:00 AM - 7:00 PM
Sunday Closed
Service
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 7:00 AM - 6:00 PM
Tuesday 7:00 AM - 6:00 PM
Wednesday 7:00 AM - 6:00 PM
Thursday 7:00 AM - 6:00 PM
Friday 7:00 AM - 6:00 PM
Saturday 7:00 AM - 3:00 PM
Sunday Closed
Top Reviewed Employees
Latest Reviews
July 15, 2026
Poor when it comes to their referral program when you
refer someone who purchases a vehicle the length of time takes extremely long to receive also lack of communication from the salesperson and manageme
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by eterry
Employees Worked With
Vishal Rangani
July 14, 2026
Everything went very smoothly and the entire transaction
was easy. The communication was good and I am pleased
More
by Jkimb52
Employees Worked With
Devin Davis
July 09, 2026
He was good and he made everything easy to work with, he
is a very nice guy
More
by Amanda Turner
Employees Worked With
Nico stoudermire
Dealership Inventory (385 Vehicles)
2026 Toyota Grand Highlander Hybrid
used
Ruby Flare Pearl exterior
Automatic
All-wheel Drive
2026 Toyota Corolla
used
Ruby Flare Pearl/Midnight Black Metallic exterior
CVT
Front-wheel Drive
Photos & Amenities
- After Hours Drop-Off
- Authorized Accessories Store
- Authorized Parts Store
- Cable TV
- Customer Lounge Area
- Drive-In Service
- Express Service
- Free Coffee
- Free Drinks
- Free WiFi
- Pet Friendly
- Quick Lube
- Rental Car Service Onsite
- Shuttle Service
- Television
- Valet Parking
- Vending Machines
