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Secor Subaru

New London, CT

4.7
1,897 Reviews
When you visit our showroom in New London CT you are bound to notice the passion everyone on the Secor Subaru team has for the Subaru brand. So you can imagine our excitement for the new 2018 and 2019 Subaru lineup ready to hit the streets of New London, Groton, Norwich, Westerly RI, East Lyme CT and beyond. Here at Secor Subaru we are proud to offer you an incredible selection of all the popular Subaru models, including the Subaru Outback, Crosstrek, BRZ, Forester, Legacy, Impreza, Impreza WRX, Impreza WRX STI and the brand new 2019 Subaru Ascent! Subaru Service building located on 1st Ave behind main/sales building!
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501 Broad Street

New London, CT

06320

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Showing 1,897 reviews

June 20, 2014

A salesman you can trust. Carlos is warm and welcoming and truly the most honest salesman we have ever encountered in car sales. We just bought our 3rd car from him and have r More

by HappySubaru5
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Carlos
October 21, 2013

We are return car buyers to Secor Subaru in New London. We went specifically to Carlos Pineda since we had already had a very positive experience with him. This is the third Subaru that we have purchased f More

by db727
Customer Service
Friendliness
Recommend Dealer
Yes
Employees Worked With
Carlos Pineda
May 18, 2013

I purchased my first car from Secor Subaru, a BRZ. Walking into the dealership I knew they had one on the lot, all the specs on it from reading online, what I should be paying and most importantly tha More

by thethunderbird
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Andy Stevens, Karl Frawley
December 13, 2012

Brian was great. We went months ahead of actually planning to purchase a car without knowing that we really wanted a Subaru, but he was so great it helped convince us this was the right care for us. More

by thalialh
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Paul and Brian
March 20, 2012

Misrepresented the trade-in and pulled a different (lower) number when I went in to actually do the sale. Then, when questioned actually said "I don't need to do business with you!" This was knowing More

by F Souza
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
General Manager
May 10, 2010

Made an offer of cash for a new 2010 Legacy no trade to Paul and to Charlie (owner) neither person called me back. My guess is that after buying 3 cars there they aren't interested in doing business with More

by ifishdaily
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
No
Employees Worked With
Charlie and Paul
February 06, 2007

I've purchased many cars over the years. My salesman Brian couldn't have been more professional and knowledgable. If you're thinking about a Subaru, I highly recommend calling Brian. It would be time More

by realtime
Customer Service
Quality Of Work
Friendliness
Price
Recommend Dealer
Yes
Employees Worked With
Brian I.
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