Open Road BMW
Edison, NJ
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812 Reviews of Open Road BMW
I had a very unpleasant experience working with sales named Igor Deychman: we placed an order of X5 40i and we were planning to finance it. Initially Igor gave us a rate of 5.76% without negotiation per named Igor Deychman: we placed an order of X5 40i and we were planning to finance it. Initially Igor gave us a rate of 5.76% without negotiation per his word. Later that day we checked the rate on Open Road website for this model is 4.99%. We called Igor about this and he got back with 4.99% as a new rate. After that we found out on the BMW website they offer 3.99% on this model, we called Igor again and he instantly agreed with the 3.99%. When we asked for paper confirmation of the final rate he refused and said there's no such document. Within a few hours the rate dropped twice without any explanation. Obviously Mr. Igor's words contradicted each other. During our test drive (hybrid model X5), we asked how to replace the battery after 8 years of lifespan, he said "I don't know, most BMW owners don't keep their car for 8 years"; which is very unprofessional as a salesman's answer. My overall experience in Open Road is very uncomfortable & lacks transparency. I'm very disappointed with this kind of service. More
I recently purchased a brand-new 2025 M4 Competition from this dealership, only to encounter a transmission failure after a mere 4000 miles. Despite BMW's refusal to honor the warranty, I'm deeply disappoint this dealership, only to encounter a transmission failure after a mere 4000 miles. Despite BMW's refusal to honor the warranty, I'm deeply disappointed by the reliability of this supposed "performance" car. I am currently in discussions with corporate in hopes of resolving this issue. However, if they do not cover it, I regret to say that I will never purchase another BMW again. My attempts to resolve this with the dealer were met with discourtesy. The service manager rudely informed me that there was nothing he could do and that I was on my own. The sales manager was equally unhelpful, offering little more than a dismissive apology. As a loyal customer who has spent over $185,000 at this dealership in the last two years alone, I find their lack of desire to assist me in resolving this issue shameful. I am now considering refinancing my loan with a different lender and severing ties with BMW entirely. Such a disappointing experience has left me with no desire to continue my association with the brand. More
I’ve used Open Road of Edison to purchase my previous 2 vehicles. They have always provided exemplary service. I specifically would like to recognize my sales rep, Michael Simone. He’s always been profe vehicles. They have always provided exemplary service. I specifically would like to recognize my sales rep, Michael Simone. He’s always been professional, knowledgeable, caring and continues to go above and beyond. Our interactions have mirrored more of a friendship, as opposed to sales rep vs customer. True partnership. Michael should be recognized for a job well done. Thank you Michael & Open Road…love the car! James C. More
It was an absolute pleasure dealing with Raymond when purchasing my new X1. He is incredibly knowledgeable and professional. He is a kind, no-pressure salesman who I will be sure to recommend ! purchasing my new X1. He is incredibly knowledgeable and professional. He is a kind, no-pressure salesman who I will be sure to recommend ! More
They lost all 4 of my winter tires and refused to take responsibility I had to sue them and the GM actually showed up to try to get out of paying but of course they lost. This is after I got countless c responsibility I had to sue them and the GM actually showed up to try to get out of paying but of course they lost. This is after I got countless cars from them!!! More
I just want to make a special shout out to Chris one of the Geniuses at Open Road. He was very helpful and I would not hesitate to contact him again if I needed to. I also want to thank Dave Haaf my ser the Geniuses at Open Road. He was very helpful and I would not hesitate to contact him again if I needed to. I also want to thank Dave Haaf my service advisor for helping me. More
Bought preowned Golf GTI for my son picked it up on 7/28/23 had to immediately bring it back to have the coils and plugs replaced on 7/28/23 since then. Hood latch replaced 8/23 Coils replaced agai 7/28/23 had to immediately bring it back to have the coils and plugs replaced on 7/28/23 since then. Hood latch replaced 8/23 Coils replaced again 8/23 Injectors and Carbon cleaning 9/23 cost 3K on a 13K car 50 days new to me. More
Very Clean Modern Facility. The sales team was professional from start to finish. A special thank you to our client rep Michael Simone for his help during the entire buying proc The sales team was professional from start to finish. A special thank you to our client rep Michael Simone for his help during the entire buying process. My x3 2020 looks like it was never driven before, Thought I was buying a 2023 - excellent job Open Road ! Thank you Mike. More
My lease was going to be up in two months. I need to lease a new car but I didn't have good experience with my current dealership so I was looking to go with a new one. After looking online I I need to lease a new car but I didn't have good experience with my current dealership so I was looking to go with a new one. After looking online I saw that Michael Simone has many great reviews I then took a chance. Setting up an appointment with him was quick and easy! During the inflation, everything went up especially due to the shortage of inventory, but Mike has the car I was looking to lease. Of course, the price went up but if you want a luxury vehicle you have to pay for it. We made a deal but I left the dealership because I had to fly overseas for some family matters. I didn't sign the contract when I was unsure of what I wanted to do and I didn't want him to hold the car for me when he had a chance to sell it to others. A month later I reach out to him and we made the deal. I just picked up my new baby yesterday she is: beautiful and really drives like a machine! Mike was very nice and honest as for the young man Brandon the tech professional. I treated them to a very nice lunch to show my appreciation! FYI: I was a car salesperson for ten years and that was 10 years ago and I know how this business works also it's very very hard to please me. Do yourself a favor when looking for a BMW contact Michael Simone and you won't regret it. Thanks, Mike Simone for everything and you will see me again in 3 years! More

