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Wilde East Towne Honda

Madison, WI

4.8
6,136 Reviews
Wilde East Towne Honda in Madison, WI, also serving Janesville, WI and Portage, WI is proud to be an automotive leader in our area. Since opening our doors, Wilde East Towne Honda has kept a firm commitment to our customers. We offer a wide selection of vehicles and hope to make the car buying process as quick and hassle free as possible. If you would like financing options and you are in the market to purchase a new Honda or used car or truck, we will provide assistance to help you find financing options that fit your needs! Whether you have bad credit, no credit, or are a first time car buyer, you can trust that Wilde East Towne Honda will get you into the car or truck you choose with professionalism and attention to your needs. Wilde East Towne Honda has an experienced and reliable Service and Parts departments that are open extra hours to help fit our customers' hectic schedules, and as always, Wilde East Towne Honda offers competitive pricing for your automotive maintenance needs. Customer satisfaction is our highest priority, and our staff is committed to achieving this goal in every aspect of our business. Please feel free to reach us at (608) 268-6130 if you have any questions or comments.
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5555 High Crossing Blvd

Madison, WI

53718

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Showing 6,136 reviews

May 15, 2026

We had the pleasure of working with Jonathan A. at Wilde Honda East, and he — along with the entire dealership team — made the process pleasant, smooth, and expedient. There’s always a certain leve More

by Thelivingstorm
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Jonathan Aivazis
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 18, 2026 -

Wilde East Towne Honda responded

We love seeing a 5-star review for Wilde Honda East! It’s great to hear Jonathan and the entire team made your experience smooth, comfortable, and stress-free from start to finish. We’re thrilled you’re happy with your new Honda and truly appreciate your kind words!

May 14, 2026

Veli was professional, trustworthy, and easy to work with. I have nothing negative to say about him. Unfortunately, my experience with Alex completely changed what should have been a straightforward pur More

by jamiebaltus84
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
No
Employees Worked With
Velislav Deshev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alex Abeyta
1.0
This rating includes all reviews, with more weight given to recent reviews.
May 15, 2026 -

Wilde East Towne Honda responded

Hello, Thank you for taking the time to share your detailed feedback. We’re very glad to hear that Veli provided a professional and trustworthy experience during your visit, but we’re disappointed to hear the remainder of the purchasing process left you feeling frustrated. We understand your concerns regarding the length of the process and the repeated discussions around additional products after you had already declined them. We never want a customer to feel uncomfortable or pressured during the purchase process, and we appreciate you bringing this to our attention. I would greatly appreciate the opportunity to speak with you directly to discuss this matter further. If you are open to it, please reach out to me using the contact information below at your convenience. Sincerely, Brent Totten - General Sales Manager - brenttotten@lithia.com

May 13, 2026

The professionalism presented by all the staffing I interacted with during my time at east Wilde Honda was unmatched. Even though the process of buying a new car was strenuous, mostly on my part, veli More

by Mitch
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Velislav Deshev
5.0
This rating includes all reviews, with more weight given to recent reviews.
Alex Abeyta
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : John Bridgman
May 14, 2026 -

Wilde East Towne Honda responded

Hi Mitch, thank you for choosing Wilde East Towne Honda! We are thrilled to hear that Veli and our team helped make the process much easier for you. See you next time!

May 11, 2026

Lex, Anthony, Jake, and Eric did a great job helping me purchase my car. They were very attentive, helpful, and willing to get me the best deal! More

by nattiemf11
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Erik Lipp
5.0
This rating includes all reviews, with more weight given to recent reviews.
Anthony Delyea
5.0
This rating includes all reviews, with more weight given to recent reviews.
Lex Frahm
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jacob Bartlett
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 12, 2026 -

Wilde East Towne Honda responded

Thank you for choosing Wilde East Towne Honda and for sharing your awesome feedback about Lex, Anthony, Jake, and Eric! We’re glad to hear you had a smooth and helpful experience. Enjoy your new car!

May 09, 2026

We had a very good experience at this dealership. Anthony was great, personable throughout and thoughtfully listened to our wants. More

by M Francis
Recommend Dealer
Yes
Employees Worked With
Anthony Delyea
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 11, 2026 -

Wilde East Towne Honda responded

We’re happy to hear Anthony delivered such a great experience! Thank you for choosing Wilde East Towne Honda and for sharing your support. Safe travels ahead!

May 09, 2026

He was getting his xxx kicked the whole time I was here, but didn’t look frazzled. Kept his cool and kept checking on me while I waited. xxxxxxto that! I’ve seen people in similar situations that did not ha More

by chriswilde
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Anthony Delyea
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jorge Guzman
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 11, 2026 -

Wilde East Towne Honda responded

We appreciate you taking a moment to leave Wilde East Towne Honda your 5-star review. It’s always rewarding to know we made a positive impression, and we’re glad our team delivered the kind of experience you deserve!

May 07, 2026

Anthony was very helpful and courteous. Overall, our buying experience was a good one. Thank you. More

by Helen
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Anthony Delyea
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 08, 2026 -

Wilde East Towne Honda responded

Thank you for taking the time to review us! It was our pleasure to provide a top-notch dealership experience. We hope you will continue to come to see us in the future!

May 06, 2026

Ian was an amazing help purchasing a vehicle after a hailstorm totaled my previous vehicle, he took what I knew I wanted and helped me through a painless process and was awesome to work with. More

by RandomPedestrian
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Ian Berkshire
5.0
This rating includes all reviews, with more weight given to recent reviews.
Shane Mason
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jacob Bartlett
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 06, 2026 -

Wilde East Towne Honda responded

We're glad Ian could help make the process smooth and enjoyable at Wilde East Towne Honda. Thank you for your feedback, and congratulations on your new car!

May 03, 2026

Alex was easy to work with, explained all my options and understood my situation and needs. More

by Dewitzconstruct
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Alex Abeyta
5.0
This rating includes all reviews, with more weight given to recent reviews.
Erick Upperstrom
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 04, 2026 -

Wilde East Towne Honda responded

Thank you for sharing this. We’re glad to hear Alex made the process easy, explained all your options clearly, and took the time to understand your needs. We appreciate you choosing us at Wilde East Towne Honda!

May 02, 2026

He was a helpful go getter. He did a nice balance of asking questions without being annoying. More

by weaverdennis4
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Anthony Delyea
5.0
This rating includes all reviews, with more weight given to recent reviews.
Jorge Guzman
5.0
This rating includes all reviews, with more weight given to recent reviews.
May 04, 2026 -

Wilde East Towne Honda responded

We love to see this feedback! Thank you for choosing Wilde East Towne Honda and come again soon!

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