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Liccardi Ford Lincoln
Watchung, NJ
415 Reviews
Liccardi Ford Lincoln is part of a seventy-year tradition of family owned and operated Liccardi dealerships in Central Jersey. In 1938, Salvatore Liccardi, Sr. began selling in Manville, NJ. In 1954, under the direction of Salvatore's son Clemente, the dealership moved to Plainfield, NJ. As they continued to grow, they needed more space. In 1970, Liccardi Chrysler-Plymouth moved onto Route 22 in Green Brook, NJ where they quickly became the tri-state area's largest retail Chrysler-Plymouth dealer.
The Liccardi Ford Dealership opened in Watchung, NJ in 1991 selling cars and trucks including Ford Commercial Trucks. They also rose rapidly in the ranks of New Jersey's top selling Ford Dealerships. Both dealerships sell and lease new and pre-owned vehicles. In recent years, they acquired the Lincoln, Dodge, and RAM Franchises at their Green Brook location and relocated the Lincoln Franchise to their Watchung location. They now have a combined inventory of over 400 vehicles, both locations have full Service Departments and fully stocked Parts Departments on premises.
Service is a priority at Liccardi. They have top factory trained technicians at both locations, they service ALL makes and models, and because they stock over a million dollars in parts, most services can be done the same day. Their goal is to "fix it right, the first time". You can also schedule Service Appointments online at www.liccardi.com, they also offer convenient Saturday Service hours. The Liccardi Auto Group is still family owned and operated by Clemente Liccardi's sons; Greg, Jeff and Kevin Liccardi. They all work in the Showrooms everyday and are involved in all aspects of the operations. That allows them to be in touch with their customers and their demands for selection, price and service. Putting their customers' needs first has been the key to their success for over 70 years. The Liccardi Family looks forward to adding you to their family of happy customers.
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This rating includes all dealership reviews, with more weight given to recent reviews.
Sales Price Transparency
Service Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Workmanship
Service Time
Service Communication
Hours
Sales/Showroom
Monday 9:00 AM - 8:00 PM
Tuesday 9:00 AM - 8:00 PM
Wednesday 9:00 AM - 8:00 PM
Thursday 9:00 AM - 8:00 PM
Friday 9:00 AM - 8:00 PM
Saturday 9:00 AM - 8:00 PM
Sunday Closed
Service
Monday 7:30 AM - 5:00 PM
Tuesday 7:30 AM - 5:00 PM
Wednesday 7:30 AM - 5:00 PM
Thursday 7:30 AM - 5:00 PM
Friday 7:30 AM - 5:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
Parts
Monday 8:00 AM - 5:00 PM
Tuesday 8:00 AM - 5:00 PM
Wednesday 8:00 AM - 5:00 PM
Thursday 8:00 AM - 5:00 PM
Friday 8:00 AM - 5:00 PM
Saturday 8:00 AM - 3:00 PM
Sunday Closed
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Showing 415 reviews
September 01, 2022
Broke down and got towed into Liccardi Ford. No other dealer would look at our Explorer until the end of September, 3 to 4 weeks away. Worked with Paul in service and while it did take 2 days to No other dealer would look at our Explorer until the end of September, 3 to 4 weeks away. Worked with Paul in service and while it did take 2 days to get it diagnosed, they were able to get me back on the road within 3 days. 3 days Vs 1 month. I am very very happy with the service. Another thing worth mentioning is I have an extended warranty I purchased from another dealer, not Ford. While calling for appointments, I was advised by 2 local dealerships they would not work with anything but Ford warranty’s. I found this odd. It wasn’t a issue at Liccardi. They called them, got it covered and I paid for a deductible and few minor things not covered. Great work and great team. Thanks again. More
by Mike P
Employees Worked With
Paul
August 31, 2022
Had the best experience with Carrie. She’s always upfront and honest with me about what my vehicle needs, she genuinely cares about her customers. I will never go anywhere else for ser She’s always upfront and honest with me about what my vehicle needs, she genuinely cares about her customers. I will never go anywhere else for service! More
by Babiichop
Employees Worked With
Carrie Howard
August 31, 2022
Worked with Carrie to get my SUV ready for the winter. She helped with new tires, an alignment, and the rotation and I couldn't be happier! Thank you Liccardi! She helped with new tires, an alignment, and the rotation and I couldn't be happier! Thank you Liccardi! More
by Kimberly Trenton
Employees Worked With
Carrie Howard
August 31, 2022
Went to liccardi to have my car serviced and met with carrie. She did a great job and kept me up to date on what was going on and how much longer it would be. Thank you! carrie. She did a great job and kept me up to date on what was going on and how much longer it would be. Thank you! More
by victoria esposito
Employees Worked With
Carrie Howard
August 31, 2022
Wow! What a great service team top to bottom! Rob runs a great show... Receptionist Joanne...write up with Carrie and follow-up with Paul. I was kept What a great service team top to bottom! Rob runs a great show... Receptionist Joanne...write up with Carrie and follow-up with Paul. I was kept up constantly during the repairs. More
by Thenjcarguy
Employees Worked With
Carrie Howard
