Hansel Subaru

I stalled on getting a car given the hassles and pressure I experienced when I purchased a new car 15 years ago in another community with a different dealership. Fast forward to August 2025: the experience a I experienced when I purchased a new car 15 years ago in another community with a different dealership. Fast forward to August 2025: the experience at Hansel was without stress, unhurried, unpressured, genuinely friendly but professional. The salesperson, Nick, knew his cars, answered my questions, listened to me, suggested questions I had not thought of, and I made my purchase he went the extra miles (literally) to pick up my trade-in after assisting me in moving my things into the new car. He gave me a helpful "quick start" tutorial and I was off. Two weeks later I had the formal lessons with Gary who also knew almost everything about the car, set up several of the tech settings, and walked me through the care and maintenance of the car. Every person I encountered at the dealership have been interested, engaged, and Subaru smart. Throughout my dealings, I have realized how a good and efficient and customer oriented shop can make purchasing a new car a complete delight. More

We'd put off buy a new vehicle for nearly a year to avoid the usual hassle based upon past experiences. Our salesman, Adam LaFranchi, made the experience of buying our Crosstrek as smooth as any new or used the usual hassle based upon past experiences. Our salesman, Adam LaFranchi, made the experience of buying our Crosstrek as smooth as any new or used car buying experience I've ever had. The rest of the staff was equally as helpful. The follow-up by Hansel Subaru has been unlike any dealer I've dealt with, including Hansel Toyota and Hansel Ford. More

It was a smooth visit, its was done on a timely matter. The service worker seem to need more counter space. thank you for your time The service worker seem to need more counter space. thank you for your time More

We are happy with the Soltera and the help we got operating it. We also appreciate the sales process very much. operating it. We also appreciate the sales process very much. More

Good service ; knowledgeable staff. Being a Subaru owner, buying another Subaru here was a breeze Being a Subaru owner, buying another Subaru here was a breeze More

Friendly and extremely helpful with my purchase of my 2025 Subaru Crosstrek. Always available for questions or concerns. Truly this dealership goes above and beyond customer service 2025 Subaru Crosstrek. Always available for questions or concerns. Truly this dealership goes above and beyond customer service More

We’re very, very helpful, very patient and pleasant to deal with! Very helpful at financing that met my needs. deal with! Very helpful at financing that met my needs. More

Excellent dealership in Sonoma County. Wouldn't use another one. John Groth in Sales and Joe in Service are great. Wouldn't use another one. John Groth in Sales and Joe in Service are great. More

Not friendly or responsive to my problem. Car would not start (battery dead from longish sitting idle). Called service dept. they said that if I got it there, they would likely be able to lo Car would not start (battery dead from longish sitting idle). Called service dept. they said that if I got it there, they would likely be able to look at it in 2 days, despite the fact that I paid for Subaru Full extra service (or whatever it's called). Come on, 2 days to do a 2 minute battery check and put it on a charger?? They seemed bothered that I bought the car in San Rafael, not from them. Anyhow, somebody (bodies) there has an extreme attitude problem. Dealt with the problem without troubling the service folks. More

Hansel Subaru matched the sense of urgency required to earn are trust, thus earning our business. From the sales process through financing and agreeing to terms, The Hansel Team was as transparent and rec earn are trust, thus earning our business. From the sales process through financing and agreeing to terms, The Hansel Team was as transparent and receptive as a new to Subaru, customer, deserves to be treated. Ask for Tim, my man went above and beyond. More