Matt Morgan
Matt Morgan at Royal Automotive
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Matt Morgan

Finance Manager

Royal Automotive

3010 Columbiana Rd
Vestavia Hills, AL 35216

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5.0
89 Reviews

Dealership Experience

13 yrs, 2 mos

Industry Experience

13 yrs, 2 mos

5.0

89 Reviews

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89 Reviews of Matt Morgan

March 27, 2025

Dealership Rating
Employee Rating

Royal automotive has great vehicles, excellent customer service, and timely handling, highly recommend for folks in search of a new vehicle More

by nickdutton16
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes

November 30, 2024

Dealership Rating
Employee Rating

Royal is a great dealership, they are very friendly and have excellent customer service…would suggest to anyone looking for their next car for a smooth and professional car buying experience More

by nickdutton16
Sales Price Transparency
Trade-in Experience
Purchase Time
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Recommend Dealer
Yes

November 30, 2024

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They were fast, friendly, fair priced and gave me excellent service I would highly recommend them. More

by Joe Dirt
Sales Price Transparency
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Recommend Dealer
Yes

October 01, 2024

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Don Ballard and Matt Morgan are simply the BEST! ! They are kind and knowledgeable salesmen that will work hard for you. More

by KIM
Sales Price Transparency
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Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Don Ballard

September 20, 2024

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Employee Rating

Don has gone above and beyond for us on two purchases with Royal! 10/10 would recommend! More

by NATALIE
Sales Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Don Ballard

May 21, 2024

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Employee Rating

I had a great experience buying a vehicle from Royal Automotive. Carter was able to connect me with the perfect car for my needs and made sure I was able to get the best deal possible. He was very profe More

by ryan.ward43
Sales Price Transparency
Purchase Time
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Recommend Dealer
Yes

Other Employees Tagged: Carter Ward

April 06, 2024

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Employee Rating

Matt was amazing and very honest! 10/10 would recommend him! You can trust him to get you into your dream car! More

by Alexiaflores
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Recommend Dealer
Yes

Other Employees Tagged: Luke Miller

March 30, 2024

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Excellent experience all around, no games or hidden fees. I will be back to purchase from Carter and Royal again More

by grebjaso
Sales Price Transparency
Trade-in Experience
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Recommend Dealer
Yes

Other Employees Tagged: Tom Godwin, Carter Ward

March 16, 2024

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Carter was phenomenal. Friendly and not pushy. He was very open to what we needed and wanted and listened. Cannot thank him enough. More

by hillarylcain
Sales Price Transparency
Trade-in Experience
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Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Carter Ward, Dustin Shears

May 31, 2022

Dealership Rating
Employee Rating

My experience with Carter Ward at Royal Automotive was exceptional! Carter was the most helpful and knowledgeable salesman I’ve ever worked with. The entire process was quick and easy. I would highly reco More

by calliedollar
Customer Service
Friendliness
Price
Recommend Dealer
Yes

Other Employees Tagged: Aaron Hawk, Carter Ward

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