Marcus Riff
Marcus Riff at Huston Cadillac GMC

Marcus Riff

Sales & Leasing Consultant

Huston Cadillac GMC

21500 HWY 27
Lake Wales, FL 33859

Contact Me
4.9
454 Reviews

I am proud to be with the Huston Family and look forward to Exceeding Your Expectations

Dealership Experience

16 yrs, 6 mos

Industry Experience

45 yrs, 10 mos

Specialties & Trainings

Certified Mark Of Excellence

4.9

454 Reviews

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454 Reviews of Marcus Riff

April 24, 2026

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Employee Rating

A dealership is only as good as its staff, and the excellent, experienced, knowledgeable staff make Huston Cadillac first-class. Marcus and Nicole worked together to make sure every aspect of my purc More

by prudence
Sales Price Transparency
Trade-in Experience
Purchase Time
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Recommend Dealer
Yes

Other Employees Tagged: Nicole Barnes, Nick Schirmer

Apr 26, 2026

Huston Cadillac GMC responded

Thank you for the wonderful feedback. We’re thrilled to hear that Huston Cadillac GMC provided an excellent experience and that Marcus, Nicole, and Mark all went above and beyond to make your purchase smooth, personalized, and enjoyable. It’s great to know your new Cadillac met your expectations and that the team made you feel like a VIP throughout the process. Your kind words mean a lot to everyone at Huston Cadillac GMC, and we look forward to assisting you again in the future. -The Huston GMC Team

April 12, 2026

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The entire team at Huston Cadillac were amazing! They found me the car I wanted at a fair price. More

by rderi
Sales Price Transparency
Trade-in Experience
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Recommend Dealer
Yes
Apr 14, 2026

Huston Cadillac GMC responded

Thank you for your kind words! We’re thrilled to hear our team at Huston GMC helped you find the right vehicle at a fair price. We truly appreciate your support and look forward to assisting you again in the future! -The Huston GMC Team

February 15, 2026

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Marcus did an outstanding job and we are very happy with our Cadillac .. he’s the best! More

by btindle
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes

Other Employees Tagged: Clark Mulder

Feb 16, 2026

Huston Cadillac GMC responded

Thank you for the fantastic feedback. We’re thrilled you’re loving your Cadillac, and we’re glad Marcus made the experience outstanding. He’ll appreciate your kind words. Enjoy the ride, and we’re here anytime you need us. The Huston GMC Team

February 12, 2026

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Mark was my salesman. He is very knowledgeable about his product and he listened to what my needs were to fit me into the right truck. Huston Motors truly cares about thei More

by pcoreym
Sales Price Transparency
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Recommend Dealer
Yes

Other Employees Tagged: Sean Monahan, Clark Mulder , Jennifer

Feb 13, 2026

Huston Cadillac GMC responded

Thank you so much for sharing your experience! We’re thrilled to hear that Mark, along with Clark, Sean, and Jennifer, went above and beyond to help you find the right truck, despite the challenges they faced. Your kind words about their compassion and dedication truly mean a lot to us. It’s inspiring to know their efforts made such a positive impact. We’re proud of our team at Huston GMC and grateful for customers like you who notice the care and commitment we put into helping every person. Until next time! -The Huston GMC Team

February 01, 2026

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They made the deal very easy. Low pressure, friendly, and transparent. That’s what I want in a dealership. More

by PTALIAFERRO
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Recommend Dealer
Yes
Feb 02, 2026

Huston Cadillac GMC responded

Thank you for sharing your experience! We’re glad to hear the process was easy, low-pressure, and transparent, as they are exactly what we aim for at Huston GMC. We truly appreciate your feedback and look forward to assisting you again in the future! -The Huston GMC Team

January 26, 2026

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Best place to buy a car, suv, or truck! Always a pleasure doing business with them! More

by mariamckay1980
Sales Price Transparency
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Recommend Dealer
Yes
Jan 27, 2026

Huston Cadillac GMC responded

Thank you for the kind words, Maria! We truly appreciate you taking the time to share your experience with Huston Cadillac GMC. It means a lot to hear that you enjoy doing business with us, and we’re grateful for your continued trust. We look forward to welcoming you back again! -The Huston GMC Team

January 15, 2026

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My salesman Marcus and sales manager Nick are the absolute best. I have bought from them before and I am definitely coming back to them to buy another vehicle from them. More

by jordanhernandez1017
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Recommend Dealer
Yes

Other Employees Tagged: Nick Schirmer

Jan 15, 2026

Huston Cadillac GMC responded

Thank you for sharing your experience, Jordan! We’re thrilled to hear that Marcus and Nick provided such excellent service and earned your trust again. We look forward to helping you with your next vehicle purchase! -The Huston GMC Team

December 20, 2025

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I recently had an excellent experience at Huston Cadillac. From start to finish, the process was straightforward, efficient, and well-organized. The team was knowledgeable, responsive, and made ever More

by Michael Danforth
Sales Price Transparency
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Recommend Dealer
Yes
Dec 24, 2025

Huston Cadillac GMC responded

Thank you for taking the time to share your experience with Huston GMC, Michael. We’re glad to hear the process was efficient, transparent, and respectful of your time. Providing clear communication and a smooth, well-organized experience is exactly what our team strives for, and it’s great to know that came through during your visit. We truly appreciate the recommendation and look forward to assisting you again in the future. -The Huston GMC Team

December 19, 2025

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Marcus was honest, helpful, quick to respond to my questions, polite and nice to work with. Very happy with our vehicle. Thank you, Marcus. More

by celkinlima2
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Dec 19, 2025

Huston Cadillac GMC responded

Thank you for taking the time to share your experience at Huston GMC, Celkin! We’re so glad to hear that Marcus was honest, responsive, and a pleasure to work with. Enjoy your vehicle, and thank you for choosing us! We look forward to assist you again. -The Huston GMC Team

December 05, 2025

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Superb, quick, efficient and kind service from start to finish!! So in love with our new Denali!! Brought right to our door in Tampa Bay!!! Definitely lifelong client! Highly recommend!! More

by Raealiben
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes

Other Employees Tagged: Nick Schirmer

Dec 07, 2025

Huston Cadillac GMC responded

Thank you for your amazing review! We are happy to hear you had a quick, efficient, and kind experience from start to finish and that you’re loving your new GMC Denali. We appreciate your trust and recommendation, and we look forward to seeing you again soon. -The Huston GMC Team

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