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Varsity Lincoln

Novi, MI

4.8
442 Reviews
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48251 Grand River Ave

Novi, MI

48376

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Showing 442 reviews

July 29, 2025

Just bought a used vehicle from Jere-it was a great experience. He gave us a good trade-in for our previous car and a good price on a new-to-us car-low miles, super clean. It was a pleasure to work w More

by Evoy.meghan
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Jere Law
Jul 29, 2025 -

Varsity Lincoln responded

Thank you so much, Meghan! We're delighted to hear that you had such a positive experience with Jere. Your feedback means a lot, and we appreciate your recommendation. If you ever need anything else, just let us know.

July 19, 2025

4 star, prompt on service, helpful service staff, original purchase experience 2 star except salesman was 4 star, More

by Mea360
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Brandon S
July 18, 2025

I am a repeat customer. Outstanding customer service. Thank you to Jere Law, Judd Stevens, and Stephen Elzein! I will remain a life long customer! More

by bar77755
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Jere Law, Judd Stevens, & Stephen Elzein
Jul 18, 2025 -

Varsity Lincoln responded

Thank you so much for your continued loyalty and kind words! We're truly honored to have earned your trust time and again. Jere, Judd, and Stephen will be thrilled to hear your feedback—they take great pride in providing exceptional service. We look forward to being here for you for many years to come!

July 15, 2025

My husband and I recently bought our very first Lincoln — a 2022 Corsair — from Varsity Lincoln in Novi, and the entire experience was unforgettable in the best way. Jere Law was incredible to work with. More

by Michelle Martin
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Jere Law, Stephen Elzein
Jul 15, 2025 -

Varsity Lincoln responded

Michelle, thank you so much for your heartfelt and thoughtful review! We’re truly honored to have played a part in such a meaningful milestone for you and your husband — your first Lincoln and your first major purchase as adults. That’s something special, and we’re so glad it was a positive and memorable experience. Jere and Stephen will be thrilled to know their care and dedication made such an impact. At Varsity Lincoln, we pride ourselves on creating a pressure-free, welcoming environment, and it means the world to hear that came through at every step of your journey. Thank you again for choosing Varsity and for becoming part of the family!

June 14, 2025

Scheduled a routine Oil Change and Tire Rotation at Varsity Lincoln in Novi MI. My Service Advisor, Brandon Sobiesiak was absolutely Friendly, Courteous and most of all truly Professional!! Took Exce More

by tgrimske
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
N/A
Jun 14, 2025 -

Varsity Lincoln responded

Thank you so much for your thoughtful and detailed review! We’re thrilled to hear that your routine service visit went so smoothly and that Brandon provided the friendly, courteous, and professional care you’ve come to expect at Varsity Lincoln. We truly appreciate your continued loyalty and are grateful to have you as part of the Varsity family. It's wonderful to know that Tracey and our porter staff also made a great impression and helped complete a seamless experience.

June 04, 2025

Varsity Lincoln service advisor was rude and disrespectful from onset of pulling in. 2020 Expedition purchased at Varsity Ford. She acted like she was doing us a favor by seeing us. Asked repeat More

by RIP
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
No
Employees Worked With
Terri Green
Jun 10, 2025 -

Varsity Lincoln responded

We’re very sorry to hear about your experience and appreciate your feedback. This is not the level of service we aim to provide. Please reach out to Pat Steven, Service Manager, at 248-866-4269 so we can address this directly and work to make it right.

May 23, 2025

I purchased a 2025 Lincoln Nautilus, my sales specialist was Sam Jamoua and this was the 2nd purchase with Sam. Sam is the best, from start to finish he makes sure that you are completely satisfied. The ent More

by tkerby
Sales Price Transparency
Trade-in Experience
Purchase Time
Recommend Dealer
Yes
Employees Worked With
Sam Jamoua
May 27, 2025 -

Varsity Lincoln responded

Tom & Jodie, Thank you so much for your kind words and continued loyalty! We’re honored that you chose Varsity Lincoln again, and we’re thrilled to hear that Sam—and the entire team including Jere, Dan, and Stephen—made your experience exceptional from start to finish. It means a great deal that you’re willing to travel from Saginaw to work with us. Knowing that you and your wife feel valued and well taken care of is exactly what we strive for. We look forward to seeing you again when your Nautilus is due for service—until then, enjoy every mile in your new Lincoln!

May 14, 2025

We recently had Varsity repair the damages to our Corsair that were the result of a fender bender. We couldn’t be more pleased. The price was right, they finished the work right on schedule and when we picke More

by gibsondg
Service Price Transparency
Workmanship
Service Time
Service Communication
Recommend Dealer
Yes
Employees Worked With
Carl Griffith
May 15, 2025 -

Varsity Lincoln responded

Thank you so much for sharing your experience! We’re thrilled to hear that you’re pleased with the repair work on your Corsair. It’s always our goal to deliver top-quality service, fair pricing, and timely repairs—and we’re glad we could make your vehicle feel like new again. We’ll be sure to pass along your kind words to the team. Don’t hesitate to reach out if there’s anything else we can do for you in the future!

May 07, 2025

24 years purchasing from, and servicing at Varsity Lincoln. and they have always provided excellent service. From sales to service and support staff, there mission is to satisfy their customers. More

by jon
Sales Price Transparency
Trade-in Experience
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Mazen Amir
May 08, 2025 -

Varsity Lincoln responded

Jon, Thank you so much for your continued loyalty over the past 24 years! We're truly honored to have earned your trust time and again. It's our mission to provide exceptional service at every step, and knowing that we've met your expectations means everything to us. We look forward to continuing to serve you for many more years to come!

May 05, 2025

This is my second purchase of a used vehicle from Varsity Lincoln, so after 12 years, it was time of me to purchase a new vehicle even though my first car could probably last a few more years. My salesperson More

by Ayana
Sales Price Transparency
Purchase Time
Finance Experience
Recommend Dealer
Yes
Employees Worked With
Conor Sheehan
May 06, 2025 -

Varsity Lincoln responded

Hi Ayana, Thank you so much for your continued trust in Varsity Lincoln—it means the world to us that you came back for your second vehicle! We're thrilled to hear that Conor and the team made the process smooth and welcoming, and that Jere was able to make your little one feel right at home too. We’re honored to have been part of this next chapter with you and look forward to helping with all your future vehicle needs. Your referrals and loyalty are truly appreciated!

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