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Sunrise Ford

Fort Pierce, FL

4.2
865 Reviews
Welcome To The Sunrise Ford Sunrise Ford is proud to be a premier destination for Ford’s in the Sunshine State, happily serving thousands of customers since 1932 when a V8 Ford sold for roughly $400! Sunrise Ford is one of the longest-standing dealers in Florida and has grown immensely ever since its humble beginnings at the foot of the Citrus Overpass in downtown Fort Pierce. For almost a century, Sunrise Ford has grown to become an integral part of the Fort Pierce community and wishes to continue doing so in the future! Having started on the shoulders of 14 employees who worked out of a small building in downtown Fort Pierce — Sunrise Ford has grown into one of the largest dealerships on Florida’s Treasure Coast, with more than 80 employees! The dealership, conveniently located on 16 acres between Fort Pierce and Port St. Lucie, includes a spacious main facility with high-tech service and body shop departments. A separate building houses our used truck department, the largest used pickup sales destination in the area. While many of our core values remain the same, one thing has not, Sunrise Ford has consistently ranked as one of the highest volume and highest customer satisfaction dealerships in Florida! When Sunrise Ford opened its doors, Fort Pierce was a sleepy fishing and cattle town. World War II brought hundreds of Navy men to the area, who trained on Hutchinson Island to become combat divers, known as the Frogmen. Many of those veterans returned to the Treasure Coast to raise their families. Several remember that Sunrise Ford had the only tow truck in town and often rescued Navy vehicles stuck in the sandy dunes. After the war, the area flourished with a strong economy based on agriculture, tourism, and real estate development. Sunrise Ford grew with the community and built one of the first “green” dealerships in the state with solar panels, high-impact glass, and recycled materials. Its Internet Department attracts customers from several nearby counties due to its professional Ford-certified sales representatives and its huge inventory of cars and trucks. “If you don’t see what you want on our website, chances are our staff can locate it within 24 hours.” Sunrise Ford has also been fortunate to have a long-tenured staff that excels in both sales and service! We welcome all visitors from our beautiful Sunshine State and Treasure Coast, as well as those from out of the state!
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5435 US-1

Fort Pierce, FL

34982

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Showing 864 reviews

February 11, 2024

Overall Excellent! Car rental person was excellent. Billing person was excellent! Your service department was timely with our car. Thank you! More

by jmcpmcind
Recommend Dealer
Yes
Employees Worked With
Michael Knight
5.0
This rating includes all reviews, with more weight given to recent reviews.
Other Employees : Michael Knight
Feb 13, 2024 -

Sunrise Ford responded

Thank you for your response! We always strive to make sure the experience with us is positive and efficient. We welcome your return in the future. Have a great day!

February 10, 2024

It was quick and painless I don't know what else to say. I went there for an oil change, and it was pretty easy. I was in and out quickly. More

by dpb722
Recommend Dealer
Yes
Feb 13, 2024 -

Sunrise Ford responded

This is fantastic feedback! We thank you very much for your kind words and it will be our pleasure to serve you in the future. Be well!

February 10, 2024

Everything was great! I will use them in the future for sure Fast reliable service More

by FBICATFISH
Recommend Dealer
Yes
Employees Worked With
Stuart
Feb 13, 2024 -

Sunrise Ford responded

We sincerely appreciate the time you have taken to provide us with such a fabulous evaluation. We look forward to seeing you again soon!

February 10, 2024

Very good. Honest pricing, negotiations, and financing A very nice buying experience, would for sure recommend people trying this dealer More

by TODDREEDVA
Recommend Dealer
Yes
Feb 13, 2024 -

Sunrise Ford responded

Awesome endorsement! Very happy to hear that the core values implemented by the team pay off for our family of customers. Enjoy the day.

February 09, 2024

Good experience,long wait Staff was attentive and polite, just took a long time for the service needed More

by GABARIV
Recommend Dealer
Yes
Employees Worked With
Hi
Feb 13, 2024 -

Sunrise Ford responded

Thank you for taking the time to share your experience with us! We are very happy to hear that the values we instill in our organization transfer directly to you. We look forward to seeing you again soon. All the best!

February 09, 2024

Shop appearance was clean and neat. Personal was knowledgeable and professional. Truck was completed in responsible time More

by scubasteve0917
Recommend Dealer
Yes
Employees Worked With
Female. Don't remember her name
Feb 13, 2024 -

Sunrise Ford responded

Thank you for your time and kind words! We appreciate your 5-star response and will be here for any needs you should have in the future. Have a wonderful day!

February 09, 2024

Great The experience was great. He was very nice and helpful I could not be any happier More

by Kobydobbelaer
Recommend Dealer
Yes
Employees Worked With
Stuart
Feb 13, 2024 -

Sunrise Ford responded

Thank you for your response! We always strive to make sure the experience with us is positive and efficient. We welcome your return in the future. Have a great day!

February 08, 2024

Okay You rep didn't understand my request, and the techs in the back left my spare in my trunk did not put it away, that was Saturdays visit. On Wednesday visit it took all most 2 hours to put on a tire on More

by MARTHANIEL1
Recommend Dealer
Yes
Feb 08, 2024 -

Sunrise Ford responded

We appreciate your feedback and are eager to better your return experience.

February 08, 2024

explained all work that needs to be done such as brakes, tires, system flush filters More

by perrywillie52
Recommend Dealer
Yes
Feb 08, 2024 -

Sunrise Ford responded

This is fantastic feedback! We thank you very much for your kind words and it will be our pleasure to serve you in the future. Be well!

February 08, 2024

Only took an hour for oil and filter change People very pleasant People very nice More

by marcel3
Recommend Dealer
Yes
Employees Worked With
Service
Feb 13, 2024 -

Sunrise Ford responded

Thank you! We always ensure that everyone in our organization has the same goal of providing the highest level of customer service possible. Have an awesome day!

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