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Mazda Lakeland

Lakeland, FL

4.6
344 Reviews
Mazda Lakeland is proud to join the successful Holler-Classic Family of Dealerships, which has been serving the surrounding Central Florida community for 80 years since 1938! Our group's motto, "Never forget your customer - Never let your customer forget you!" comes straight from the mind and heart of the William E. "Bill" Holler, the first of the Holler family to go into the automotive industry. Long before motivational speakers became fashionable, Bill Holler was an institution! Automotive News described him as a spellbinder, a table-pounder, and an evangelist. But he didn't sell cars on personality alone. By understanding customer wants and needs, Bill was able to develop innovative programs to inspire dealers to establish new sales records. Roger III, Chris, and Jill Holler Rogers (Vice-Presidents of our automotive group) are the great-grandchildren of the fabled Bill Holler. He founded the General Motors Dealers' Son School established to prepare dealers' offspring to inherit the family franchise and his son, grandson, and great-grandchildren were all graduates. From 1929 when General Motors Chairman, C.S. Mott, hired Bill to be Vice President of GM and General Sales Manager of Chevrolet until his retirement in 1945, Bill Holler earned a distinguished reputation as a tireless listener to the dealer, implementing trend-setting innovations and establishing programs to teach the fundamentals of auto sales and quality service still in use today. A believer that a good sales person is critical to our economy, Bill elevated the standards of our profession. In sales literature and speeches he often pointed out that the commander who leads the troops in battle...the volunteer who raises funds for charity...the homeowner who gets the neighborhood involved in a community project...is doing a sales job. We also have access to extensive inventory across the Holer Classic Family of Dealerships, including dealerships serving Genesis Orlando, Audi Orlando, Honda Orlando, Mazda Orlando, Hyundai Orlando, and a second Honda Orlando dealership serving the Winter Park area. As well as additional inventory at Driver's Mart for Used Cars Orlando.
Contact Dealership

4317 Hwy US Hwy 98 S

Lakeland, FL

33812

Directions

Latest Reviews

July 18, 2025

Amazing time at the dealership. They let me take my time to make the correct decision. Second time buying a car from the same Mazda. More
by pachecoluis18

Employees Worked With

Brian Jefferson

July 03, 2025

2nd vehicle I purchase from Mazda Lakeland and the experience has always been of great service and attention by all staff members. More
by huesos

Employees Worked With

Brian Jefferson, Aleena Perryman

July 02, 2025

Friendly, involved and calmly paced salesman, Vince. He worked well with the Sales Manager and completed a sale without haggle. More
by syparker

Employees Worked With

Vince

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Photos & Amenities

  • Free Coffee
  • Free Drinks
  • Vending Machines
Mazda Lakeland, Lakeland, FL, 33812