Ford of Upland

I'm writing this review as the parent and co-signer of my 19-year-old son, who recently attempted to purchase his first vehicle from Ford of Upland. What should have been a proud milestone quickly turned int 19-year-old son, who recently attempted to purchase his first vehicle from Ford of Upland. What should have been a proud milestone quickly turned into a frustrating and eye-opening experience. My son initially spoke with Kevin Paz and simply asked for the dealership’s best out-the-door (OTD) price on a 2025 Ford Maverick — a truck that’s been sitting on their lot for over 240 days. Instead of providing the requested price, Kevin pressured my son to give his best offer first. When my son repeated that he just wanted their best number — reminding him that the buyer doesn’t need to make the first offer — Kevin abruptly said “OK then” and hung up on him. A few minutes later, Victor De La Rosa, another sales consultant, called back. Once again, my son requested an itemized OTD price. Eventually, a so-called “itemized” price sheet was sent — padded with excessive and unjustified dealer add-ons which was a classic example of a bloated and padded offer sheet. Filled with add-ons like: 3M Shield Package – $695 Nitrogen-Filled Tires – $595 (for air you can get at any gas station!) Theft Coding – $595 Premium LoJack – $995 Factory Security Upgrade – $495 Windshield Protection – $395 Other Non-Tax Fees – $604.75 Most of these fees were never disclosed upfront and appeared clearly designed to inflate what was advertised as a highly discounted internet price — which, after these additions, was no deal at all. He was informed that these dealer add-ons could not be removed, discounted, or credited. Despite all this, my son still attempted to work with them. Eventually providing a price he was willing to pay. Victor replied that they were too far apart and told him to choose another vehicle from their stock. My son made it clear he was not interested in any other vehicle, and Victor then came back with a counter offer. After some negotiating, a verbal agreement was reached. My son emphasized that he was a serious buyer and was prepared to drive up from Mission Viejo that same day. He then mentioned he also qualified for Ford’s $750 College Student Recognition rebate, which is a manufacturer-paid incentive — not a dealer discount, which is reimbursed back to the dealer by Ford. He reasonably asked for a signed, itemized breakdown with the rebate included (a standard and reasonable request for any buyer) to move forward with the purchase. His response from Victor was, “How long will it take you to be here?” My son then asked for a signed, itemized breakdown with the rebate included again. That’s when things took a turn: Victor suddenly reversed course, claiming the acceptance text was an auto reply, even though it was on a personal cell phone number, and they were “too far apart,” despite already agreeing to the price. Victor then accused my son of “asking, asking, asking and not giving anything in return” — which is absurd, since we had negotiated a price that was supposedly accepted by the manager and simply wanted it documented in writing. This entire experience felt like a case of price manipulation and bait-and-switch, wrapped in condescension and unprofessionalism. They wasted our time and insulted a young, informed buyer who came to the table with a serious, no-nonsense offer. That said, there’s no loss to us. We’ll take our cash elsewhere — to a dealership that values honesty, respect, and transparency. If you’re wondering why their 30+Mavericks have been collecting dust for nearly a year, now you know. Ford of Upland relies on high-pressure sales, padded fees, and manipulative behavior. Avoid Ford of Upland if you expect integrity or fair treatment. More

Everyone was above and beyond patient and helpful and Miguel was the greatest , Jose was super and Joe finished us and got Us driving away in a beautiful 2025 Ford Maverick . I'm in love with it Miguel was the greatest , Jose was super and Joe finished us and got Us driving away in a beautiful 2025 Ford Maverick . I'm in love with it More

Victor was amazing, we are a bilingual family and he explained thoroughly in English and Spanish. He was accommodating asked a lot of questions about what we were looking for in a car and what we were explained thoroughly in English and Spanish. He was accommodating asked a lot of questions about what we were looking for in a car and what we were expecting to pay. We were purchasing a car for my daughter and he was able to meet her needs and addressed all of her concern. The entire staff from manager to the fiance staff were extra attentive and ensured we understood every detail of our purchase. Amazing experience. Would highly recommend the dealer and working work Victor, he was awesome. He understood all of our worries and eased my daughter into her first car purchase...good positive attitude. Highly recommend him and the dealer. More

I had an amazing experience at Ford of Upland thanks to John! He went above and beyond to help me get into a newer model car that fit both my needs and my budget. He was patient, knowledgeable, and genuine John! He went above and beyond to help me get into a newer model car that fit both my needs and my budget. He was patient, knowledgeable, and genuinely cared about making sure I left happy. The process was smooth from start to finish, and I couldn’t be more grateful. If you’re looking for great service and someone who truly looks out for you, ask for John! 🙌🚗 More

I had a fantastic experience buying my car from Ford of Upland . John Reynoso was incredibly knowledgeable about the different models and features, and he patiently answered all my questions. He was very r Upland . John Reynoso was incredibly knowledgeable about the different models and features, and he patiently answered all my questions. He was very responsive to my calls and texts, and he made the whole process very smooth and straightforward. I felt like I got a great deal, and I would highly recommend them to anyone looking for a car. More

Ford of Upland is close and convenient. The staff is extremely professional and very friendly The staff is extremely professional and very friendly More

He was very involved in the sales process and just outstanding in everything. He was able to get the car and sale handled in an awesome fashion. outstanding in everything. He was able to get the car and sale handled in an awesome fashion. More

Thank you Kevin and Alex for helping me purchase my new Explorer, very helpful and transparent. Explorer, very helpful and transparent. More

Taylor was awesome to work with. Looking forward to doing business with Ford of Upland again in the future! Looking forward to doing business with Ford of Upland again in the future! More

Kevin and Bill were great they took care of all my wants and needs and have stayed in communication through the the whole time. They went as far as delivering the truck to me. I will definitely recommend fo and needs and have stayed in communication through the the whole time. They went as far as delivering the truck to me. I will definitely recommend ford of upland. More