
BMW of Bloomfield
Bloomfield, NJ
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Please read this review before purchasing a car here and do not believe the hundreds of fake reviews. Look at reviews on other platforms to see how bad they are. If you live in New York, do not buy the PERM do not believe the hundreds of fake reviews. Look at reviews on other platforms to see how bad they are. If you live in New York, do not buy the PERMA PLATE protection they sell as a 'hidden tax' (the brochure states it is not valid in New York and they pretend not to know this. When you ask for your money back, they say 'think of it as a tax we have to pay; other dealers charge even more' and they drag out the dispute for weeks. Also, if you purchase the Zenith warranty and the car has a bad history, they will not cover any issues that arise! On September 25, I bought a car (LAND ROVER) and the employee named ROY claimed they checked 100 different points and that you would never have a problem if you bought a car from there. However, on the fourth day, after only 40-50 miles, the car showed a coolant problem. Thinking I was under warranty, I took it to the Land Rover service, where they found leaks in several parts (hose, water pump) and the axle, costing about $6,000-$7,000. The nightmare began. They never answered their phones. Once they realized they sold me a problematic car, they refused to take it back or fix it, and I was strung along for months. When I threatened to sue, they started negotiations but kept trying to get me to sign a blank paper – it was a scandal! ROY and the manager JAMES tried to get me to sign it, claiming they would decide how much to refund later. Of course, I refused and threatened to sue. Finally, they agreed to repair it, but the service technician CHRIS was another nightmare. I waited weeks for the repair, and they only fixed the coolant issue, delivering the car with a still problematic axle system (during this time, they kept changing their minds and demanded back the loaner car which was filthy and broken, saying 'bring it back immediately and take your Land Rover, we won’t fix it'). You wouldn't believe what I went through; they told me they had tested the car for two days, but didn’t know I was monitoring it all along, exposing yet another lie. RICARDO, who was friendly while selling us the warranty, made a mistake while trying to cancel it, causing me to lose money and then became extremely disrespectful and dismissive. We were never able to reach these problematic people (scammers) by phone. Months later, I took the car from the service, and the cooling issue persisted (the temperature gauge suddenly rose and dropped). The Land Rover service insisted there was a problem, but the Bloomfield BMW service and CHRIS denied any issues, claiming it was normal and refusing to repair it (understand how little they care about you). In the end, I decided to get it repaired myself and this nightmare car, which they claimed to have thoroughly checked, continues to cause problems. Throughout this ordeal, I was always polite and solution-oriented, never rude. Please stay away from these people, do not believe what they say, and choose honest dealers instead. More
Exceptional service from start to finish. BMW of Bloomfield delivers one of the best service experiences I’ve ever had at any dealership. From the moment you arrive, you're greeted by a te BMW of Bloomfield delivers one of the best service experiences I’ve ever had at any dealership. From the moment you arrive, you're greeted by a team member who walks you inside and connects you with a representative—immediately setting a high standard for customer care. The entire facility is spotless, and the level of professionalism carries through every step. I especially appreciated receiving a personalized video update showing my own vehicle and detailing the work being done—an excellent touch that really builds confidence and transparency. The service advisor was outstanding: thorough, clear, and respectful. He took the time to answer all my questions, clearly outlined my options, and never pressured me into services I didn’t need. He even went out of his way to return a call on his day off—something you rarely see these days. I was given a ride home after dropping off my car, and they arranged a pickup the next day. My car was ready on time, freshly washed, and the experience from start to finish felt smooth and thoughtful. Even the waiting room is impressive, with a large window where you can view the entire service floor. And the follow-up? A real human being called the next day just to make sure everything had gone well. That kind of attention to detail says everything. I can’t recommend BMW of Bloomfield highly enough. They’ve truly raised the bar. More
This is the second time I had the pleasure of working with Bobby Kaufman. He previously helped me order my X5. This time I was looking for a good pre-owned car for my daughter. He, working with James with Bobby Kaufman. He previously helped me order my X5. This time I was looking for a good pre-owned car for my daughter. He, working with James Porrazzo, the manager for preowned sales, worked to help me not only get an amazing X1 but also at a fair and reasonable price! The experience and the efforts they made to make her happy and how special it was for her when picking up the car was a step above! Thanks, Bobby and James -- we'll be back! More
I have been a customer of this dealership for 11 years, and I have so much appreciation for the employees at this location! Within the last two weeks, I’ve had two services done, and Gina, my advisor, made and I have so much appreciation for the employees at this location! Within the last two weeks, I’ve had two services done, and Gina, my advisor, made sure they were done in a timely manner, and she really took the time to explain the costs and the best course of action. Additionally, she took the time to call me to ensure that I was aware of what the service entailed, and I received a video highlighting the specific areas that needed attention. Although she is my primary advisor, all of the advisors at this location are extremely professional and informative. The service department gets busy, but they have a great staff that works collaboratively to prioritize customer’s needs and interests. Bobby, one of the customer service managers, always asks about your experience and if there is anything he can do to assist. The valet staff are always nice and usually the first people to greet you when you arrive. The receptionists are always willing to assist with scheduling complimentary transportation, so you can get back to work or wherever you need to go. Lastly, Najat, she specializes in trades, or if you’re trying to get out of your current vehicle and into a new one, she will call you to inform you about best options, and she will send you an email as well to follow up. The waiting area and bathrooms are always clean, and complimentary snacks and drinks ( water, chips…) are available while you’re waiting. People have their own experiences or opinions about what makes great customer service, but the staff at BMW Bloomfield always strive for excellence and best outcomes for their customers. More
I recently conversed with a representative over the phone regarding a vehicle I observed online. Unfortunately, the interaction was marked by a lack of professionalism and an argumentative tone. I expressed regarding a vehicle I observed online. Unfortunately, the interaction was marked by a lack of professionalism and an argumentative tone. I expressed my concerns regarding his professionalism and emphasized my preference to refrain from conducting business with individuals who do not demonstrate respect and professionalism in their communication. Such behavior is unacceptable. More
Extremely Disappointing and Unsafe Experience with BMW of Bloomfield I deeply regret purchasing my 2021 BMW X6 M Executive Package from BMW of Bloomfield. From the moment I drove the car off the lot on Ja Bloomfield I deeply regret purchasing my 2021 BMW X6 M Executive Package from BMW of Bloomfield. From the moment I drove the car off the lot on January 30, 2024, I noticed several serious issues that should never have been present in a high-end vehicle like this. The very next day, I contacted Jorge, the sales manager, to report these problems, but he completely ignored my calls. After multiple visits to the dealership, I was told that the CarFax was clean, yet the issues persisted: water damage to the back light, cracking paint, a cracked front light, and excessive paint overspray in several areas. Despite the clear problems, it wasn’t until March 21, 2024, that the dealership finally made some repairs—an unreasonably long delay. But things only got worse. On July 11, 2024, while driving with my son, the engine light came on, followed by a “Drive Train Malfunction” message. The car began to slow down, stalled, and started smoking heavily. Moments later, it began to burn. I immediately reached out to Jorge again, explaining the life-threatening situation. He promised to follow up with his manager and get back to me—but, once again, I never heard from him. I called again, but my calls went unanswered. I even opened a case with BMW of North America, but when my case manager tried to reach out to BMW of Bloomfield, he reported that the dealership was unhelpful and didn’t even speak to him. This entire experience has been a nightmare. My son and I were incredibly lucky to escape without injury, but we could have easily lost our lives. The car is now a total loss, and, unbelievably, no one from BMW of Bloomfield has even bothered to follow up or address the gravity of the situation. This is, without a doubt, the worst dealership experience I’ve ever had with any car manufacturer. Their customer service is nonexistent, and the quality of the vehicles they sell is highly questionable. I strongly urge anyone considering purchasing from this dealership to look elsewhere. The lack of professionalism, the complete disregard for customer safety, and the failure to take responsibility for their mistakes is absolutely shocking. I would not recommend this dealership to anyone! More
I recently had an online inquiry with BMW Bloomfield regarding the BMW X7. The sales advisor, Nicco Alonzo, was quick to reach out, even on a Sunday, which I appreciated. However, my experience soon bec regarding the BMW X7. The sales advisor, Nicco Alonzo, was quick to reach out, even on a Sunday, which I appreciated. However, my experience soon became frustrating due to a series of miscommunications and inefficiencies. After being asked to visit the dealership for a pricing discussion during the year-end sales event, I requested the window sticker for the vehicle. Unfortunately, there was a significant delay in receiving it. Once I finally received the window sticker, I requested a callback from Sales Advisor Nicco to discuss the next steps. I asked for a quote over the phone or email, but I was again encouraged to visit the dealership to meet with the manager in person for better pricing. I made it clear that if the dealership could not offer the price I was requesting, there was no reason to spend hours in the dealership. Unfortunately, the response was that the sales manager could not offer the discounts I was seeking. This experience was unpleasant, as I was repeatedly asked to visit the dealership, only to be told that the manager couldn't meet my expectations. It feels like a typical dealership tactic of asking customers to come in without actually being able to offer the deals they advertise. This wastes both the customer’s and the dealership’s time. If a dealership is unable to offer reasonable internet sales or pricing discussions through phone or email, they should reconsider offering such services online in the first place. In conclusion, the entire experience was frustrating, and I feel that online sales services should be more efficient and transparent in order to avoid wasting both parties' time. More
I had a good time with the crew. They took all their time to explain everything you needed to get done and explain step by step what next you have to do for the following visit They took all their time to explain everything you needed to get done and explain step by step what next you have to do for the following visit More
Buyer beware! If you ask serious questions regarding a pre owned "as-is" sale. They can refuse your purchase. Interesting, they didn't want to do business with me If you ask serious questions regarding a pre owned "as-is" sale. They can refuse your purchase. Interesting, they didn't want to do business with me because I'm doing my due diligence regarding the vehicle history, warranty if applicable and pursuing my own vehicle inspection. More